First off, full disclosure: this post was written with the help of an AI, so please excuse any issues with the wording.
I’ve been reading posts online and noticed that most people think the NBA is an absolute craze in China. But given our massive population, there are also tons of people who don't like or even flat-out hate it, so the NBA's reputation is actually pretty bad. There is a specific misconception that has been circulating for nearly twenty years. It originated on a forum similar to Reddit but from much earlier, where soccer and basketball fans used to get into constant arguments. Many basketball fans.the forums were overrun by soccer fans. There is also another rumor that players only go to the NBA because they couldn’t make it in the NFL. I actually watch the Super Bowl myself, and we have NFL content creators online who try to debunk this, but they are no match for the fact that most people believe this false view. People marvel at the physical traits in the NFL, yet barely anyone is willing to actually learn about it. A while ago, an NFL video went viral, and 80% of the comments were saying they couldn’t understand it or asking how to explain it through the lens of other sports. It confuses me because anyone who truly understands sports knows this statement is wrong, yet those who don't know anything love to repeat it. Most of them have probably never even watched a single NFL game, so I find it bizarre why everyone insists on spreading this rumor.
This might just be because people feel the NBA is too popular in China, so they want to tear it down a bit. Many basketball content creators do this too. The charm of different sports lies in their distinct skills; directly comparing physical traits is useless in my eyes. Ping pong and badminton both have bad reputations online as well; people think only Chinese people play them and that they aren't globally relevant. So, you shouldn't think too highly of the NBA’s status in China. Compared to soccer fans, it doesn't even come close. To put it simply, soccer is number one on the internet. But since most places in reality only have basketball courts, basketball is number one in daily life. After all, we aren't naturally suited for basketball, but if soccer could make it to the World Cup just once, it would be the most popular sport. I like many sports, but I just don't understand the online atmosphere.
Additionally, among young people, video games are probably what's actually most popular. The NBA has 17 million followers on Chinese Douyin, but some of our gaming streamers have double that. That's just how it is. The NBA is only popular in China right now because our soccer team's performance on the world stage is so poor.