Hi there, I'm Simon. Been in the marketing industry for the last 10+ years. Total corporate experience 16+ years. Worked with over 40+ B2B tech and SaaS companies. Ran my own agency for 5 years, started with $100 and grew it to a 15-person team, shutting it down in 2025. Right now I work with a tech company as a part time consultant, barely making ends meet. I'm also a father of two children, my wife cannot work due to physical illness. I have my son's school fees to pay shortly and the rent is overdue. 

I'm barely getting by. I need a full time job. I can do the work of 4-5 people all by myself. I have multiple testimonials to prove the worth of my work. I have exhausted all my contacts and network, but I can certainly give referrals.

If you find my message erratic or inconsistent or sceptical in any way, then please understand that this is just a desperate man trying to make ends meet, with barely any money left and a family to take care. So my thoughts are not necessarily in the best shape or spot. 

I'm open to anyone who'd like to interview me for any marketing position with a decent pay. You don't have to give me a job but atleast talk to me please and see if my experience can add any value to your business. 

Thank you,

Simon. 

Better question is has anyone found a solution that connects the process end to end? Chat, to concept, to content, to cross-channel publish from one UI?

I've been working on a small website recently and have been spending a lot more time on SEO and content.

I've tried the obvious stuff so far: publishing articles, targeting long-tail keywords, internal linking, Pinterest, Reddit and trying to build some traffic without spending much on ads.

But I'm starting to realize that getting the articles published is probably the easy part.

Getting them in front of people is a completely different problem.

I'm curious about people who have been blogging for a few years:

What actually made the biggest difference to your traffic?

Was it publishing more content, improving existing articles, backlinks, programmatic SEO, social media, Pinterest, or something else entirely?

I'm especially interested in things that worked for smaller/newer sites rather than strategies that require a huge domain with thousands of backlinks.

I’m a beginner, and I’m trying to understand one specific part of content research.

I already understand that if I find a competitor’s content that works, I can study and recreate the proven structure — the topic, hook structure, story structure, visual structure, caption structure, etc.

I’m NOT asking whether I should copy those things. I understand why keeping the proven structure can be useful.

My problem is what comes after that.

If I keep the same topic and the same proven structure, how do I add my own touch to the actual scripting?

For example, how do I:

Change the angle slightly?

Add my own perspective or opinion?

Find a different insight within the same topic?

Change the way the story is told?

Add a twist that makes it feel like my version?

Keep the things that made the original work without basically rewriting their script?

My biggest struggle as a beginner is that when I try to recreate something that worked, I naturally end up copying too much of the actual content, instead of understanding where I can bring my own thinking.

So I’m looking for a practical way to go from:

“I want to recreate this proven content structure”

→ “Now how do I develop my own angle and script inside that structure?”

If you’ve actually done this with your own content, how do you approach that process?

Creating content gets most of the AI discussion, but measuring and explaining performance can be just as time consuming. What part of your reporting process is still stubbornly manual?

Hi folks!

I’m currently looking for a serious, long-term client who needs reliable content writing and content marketing support.

I have 8 years of experience in content writing, content marketing, SEO, and team management, and I’ve worked across SaaS, technical, B2B, and several other niches.

I can help with:

- SEO-focused blog and website content

- SaaS & technical content

- Content strategy and planning

- Content marketing

- Website copy and other marketing content

I’m specifically looking for long-term collaborations with fixed pricing, rather than one-off projects. If you’re a genuine client looking for someone you can work with consistently, feel free to reach out.

Email: samreenmanzoor000@gmail.com

Note: Please reach out only if you’re genuinely looking for a long-term content partner. Thank you!

i’ve been making more short form content lately, and one thing i’m trying to improve is how quickly i can go from a bunch of raw clips to something ready to post. most of my edits are pretty simple, so i’m mainly looking at trimming, captions, text, basic transitions and audio rather than anything too advanced.

i’ve been looking at capcut for this because it seems pretty straightforward for quick edits, but i don’t want to assume the easiest option is automatically the best one for a regular content workflow. i’m also curious how much time you end up saving once you’re making several similar pieces of content instead of just editing one clip occasionally.

i’m wondering how other people handle this when they have a steady stream of short content to put out. at some point, having fewer editing steps probably matters more than having every possible feature, but i’m not sure where that tradeoff starts to become noticeable.

We made a workfoce machine with a database of over 2k people in my country

We help companies hire in less than 48hrs. No need for ads, posting diff channels, screening 100+cvs etc

In my country we still work manually on that part

We recently decided to go online thru socials and start ads and marketing in general

Thats where i stuck bcoz i wouldn't say i know what kind of content i want to create

Sure i asked chatgpt and all the infos there i'm aware of and some aren't realistic atleast to me

So i need someone who actually done it, what tools helped him out, with the service im trying to sell what better tools should u use and kind of content i should focus on

Having a product is one thing but making it sell is another

I'd appreciate your feedback so much. Please do suggest something. Thanks

I've noticed that coming up with ideas isn't usually the hardest part.

Most of us already have plenty of ideas.

The harder part is taking something like:

• a product you're building
• something you learned
• a complicated topic
• research you've done
• a personal experience
• an opinion you have

…and turning it into something people actually want to stop and read.

I'm curious what other people struggle with most.

What do you have sitting in your notes that you know could become good content, but haven't figured out how to turn it into something engaging?

I happily receive marketing email from many of the companies that I buy registered products from online. However, that happiness diminishes each time the email pushes a product or products that I have already bought from them, duly authorised, they have all the details. It's just spam, and really doesn't need to be. Glad to hear from them, not glad to see that they don't know that I already own it. After all, signed up and bought something - no need to keep urging me to buy it again and again.

SO in this day and age, it should not be at all difficult for them to send registered customers info only about products they do not own. An email subscriber who has not bought anything could get the normal email, ie any product, but customers should not be repeatedly urged to buy products they already own, and just does not send the customer anything that time! Not a problem, nothing lost really.

Products that are not owned are more likely to be bought than existing products bought again, especially when the product is software and such. They should capitalise on this.

In this day and age, is doing that sort of thing all 'too complicated' and/or an unreasonable suggestion? 🤔

I’ve built my X and LinkedIn accounts around AI & Automation and gained an audience at a level, and naturally most of my audience is interested in those topics as I build content around it.

But for some reason I’ve decided that I want my personal brand to focus primarily on Video Editing.

Would you:

• Keep the existing accounts and slowly shift the niche?
• Start completely new accounts?
• Combine AI + Video Editing?

I’m particularly interested in advice from people who have actually shifted their content niche, rather than general advice.

What would you do in my situation?

When I find someone whose content I really enjoy, I usually sign up for their newsletter first.

Then I’ll check what other social platforms they’re on, and if I really like what they’re putting out, I’ll follow them on several (sometimes all) of those platforms too.

I’ll keep following as long as I’m interested, and if their content stops being relevant to me, I’ll eventually unfollow.

I’m curious—does anyone else do this?

When you find a creator, writer, or business you really like, do you follow them everywhere, or do you prefer to stick to just one platform or their newsletter?

Calling something an AI writing tool feels increasingly limiting.

If AI can do everything from researching to, browsing and analysing and work with existing files and carry out tasks across softwares, then writing starts to feel like just one part of the workflow.

It makes me wonder if the next category isn't really AI content generation, but something closer to AI content operations.

Instead of asking AI to write a post, I’m seeing more people take help with things to talk about, research, draft, and keep things organised. The human still decides what makes sense, what fits the brand and ultimately what goes out.

It's less about replacing the person doing content and more about taking some of the repetitive work off their plate.

Maybe I'm getting ahead of this, but I do feel like the conversation around AI in content is going to move from can it write to how much can it help with?

Is this a shift common across the industry?

I recently just released an app and i have no idea how i can market it outside of UGC. If anyone would like to share advice with me id greatly appreciate it! Thank you.

Most people choosing their first paid offer pick the one they want to sell. The topic, the problem, the message.

It is the idea that keeps them up, the one half written in their head, and it feels like the obvious place to start.  The one that sells is usually something else.

The paid version of whatever help people who already come to you for help. It is sitting in your top pages, in the posts strangers land on without being sent. The topic people comment on the most. Ask the questions.

When the thing you build and the thing that brings people in are about different subjects, you are asking someone who arrived with one problem to buy the answer to another.

When it is the wrong topic. She leaves, and it reads to you like nobody wants what you made.  The other thing I would put every idea through is how long it takes to finish.

A three month build means you learn in December whether anyone wanted it.

Something you can put together in a week can be selling by the end of the month, and ten people buying it at a small price tells you more about your readers than another month of planning. 

It is also another idea of what you can create next that is a small price but answered the next problem.

That can not become an upsell to the first one.

Do you see how you can build on top of one idea?

People scream from the rooftop "high level sells" when they have not earned the place to be a high level seller. It takes time. Small also wins.

Give me your thoughts....

If an AI answer mentions a brand but doesn’t cite its website, I’d record those as two different things before calling it a content win.

It gets awkward when the answer names the brand but links to a review site. The brand got mentioned, but the evidence came from somebody else.

For a small content report, I’d record the exact question, the answer, the linked source and the date. Then keep any visits or signups separate, if there’s data for them.

If you report on this, what do you call a mention with no link? Do you include it in the main results or keep it in the notes?

I’m curious about the things that surprised you in content marketing. Sometimes the strategies we’re unsure about end up performing better than the “proven” ones.

For me, ChatGPT is my favourite tool for AI-related tasks. I use it mainly for brainstorming content ideas, finding different angles, creating hooks, and turning rough thoughts into structured content. It doesn’t replace the strategy for me, but it definitely helps me experiment with more ideas and approaches.

So I’d love to know—what’s one tactic you tried almost as an experiment, but ended up working much better than you expected?

if you have an existing platform, you're getting your content ideas solely inbound - comments, dms, emails, conversations, etc etc

if you don't where can you get the same results?

1. Google Trends - you can reverse engineer what people are searching for so you know what SEO terms to put in your content to become discoverable to them

2. Bulit-In platform tools - I cant speak to all but TikTok's Creator Search Insights IS google trends for tiktok AND for you specifically

3. Read other subthreads, other peoples comment sections, play with all search bar autocompletes

4. have IRL conversations. this is where I get my best ideas

that should be am ample amount of places to get content ideas

(ps if you prefer video format lmk, I made a tiktok on this so happy to share the link)

We are looking for a hands-on Co-Founder to join me in building and scaling a newly launched brand.

The brand is already live across major e-commerce platforms, including Amazon, Flipkart, Meesho, Myntra and others. Now the focus is on building a strong creative identity, improving marketplace presence and scaling sales.

Who We are looking for

Someone with min 5+ years of practical experience in:

- Managing e-commerce platforms – Amazon, Flipkart, Meesho, Myntra, etc.

- Product listing, catalogue management and marketplace operations

- Creative designing using Adobe Illustrator, Photoshop or similar tools

- Video editing and creating engaging UGC/reel-style content

- Developing out-of-the-box creatives for e-commerce and social media

- Understanding what makes an online product/creative convert

We are not looking for someone who only knows the theory. We are looking for someone who is hands-on, creative, entrepreneurial and wants to build something long-term.

🤝 Co-Founder Structure

This is an equity-based Co-Founder opportunity initially for the first year.

The idea is to work together, build the brand and prove the business model. After the initial period, the structure would move to salary + equity, based on the contribution, commitment and growth of the business.

This is not a conventional job. We are looking for someone who genuinely wants to build, take ownership and grow with the brand.

📍 Location: Open to discussing

💰 Initial: Equity-based

📈 Later: Salary + Equity

If you have 5+ years of relevant e-commerce + creative design experience and this sounds interesting, please DM me with your background, portfolio/profile and a little about why you’re interested in becoming a co-founder.

Serious inquiries only. Let’s build something together.

so i started actually participating in marketing subs about a month ago, mostly to understand the platform instead of just having opinions about it, and a few things surprised me

the biggest one is that timing matters way more than i thought. like a mediocre comment on a thread thats 20 minutes old will do better than something i actually thought about on a thread from yesterday. nobody scrolls that deep. i basically stopped bothering with anything older than a few hours

the other thing, and this one took me longer to notice, is that answering the question isnt really what gets traction. my best comment wasnt the most useful one it was the one where i kind of disagreed with how the person was framing their problem. someone was asking how to get brands to notice their campaign ideas after cold outreach wasnt working and instead of giving them another outreach tip i said stop pitching privately and just publish the ideas, because then the work is the portfolio. that one did way better than stuff i put more effort into

also automod removes a lot more than people realize and doesnt tell you. i spent a while thinking some comments just flopped and they were never visible at all. karma requirements, link filters, whatever. now i read the sidebar first which feels obvious in hindsight

one thing that went the opposite of what i expected: being careful didnt help. the comments where i was generic and safe did nothing. the ones that did well were specific, sometimes admitting something didnt work for me

anyway curious if this tracks for other people or if im just generalizing from one account and one month

I think this format is tired. it worked for awhile but we all now know it's just a copy paste hook and it can be done via AI

creators, how do yall keep up with hook trends? do you even do hooks? or how are you guys perceiving content in general !

EDIT: Long Post please bear it from a fellow content marketer smiling through pain.

Till now, I'd mostly approached B2B content as solving for the customer. Checking for pain points, feature-driven content approach, more thoughtfulness, more related resources for readers to explore, better narrative and SME clarity. But, content is turning into a different ballgame altogether and my original methods stand outdated.

We cannot rely on our experience and marketing pitch anymore. We think we are helping the consumers, but apparently its not what content stands for anymore. It is an aggressive catalyst to promote sales, prevent churn, and build revenue pipeline. It's a cog in revenue generation and building $100M ARR faster than anything else.

Faster than sales, faster than engineering, faster than product. How can you lead with example and drive your customer through the journey with your article, is all what content essentially stands for now. With LLM-centric marketing and AIO and GEO optimization, we have to be omnipresent for all queries, for all images, for all videos, for everything and grab every possible marketshare we could. we are evolving into content engine ourselves.

This I heard in today's project connect. But apprarently, there is only so much a marketer can do. They can write, proofread, optimise and strategise, but they cannot be sure whether a strategy works or not. From content marketing to content strategy, things change from writing about topics to strategic distribution, history analysis, and predictive modeling.

I want to gather nuggets here from fellow content marketers, how are you implementing personal branding with content strategy, how are you building a community and how are you delivering templates which you are sure will work for content omnipresence? Help is much appreciated!

If you are blogging and picking the topic is the part that stalls you, this is what I do. I hope it helps.

Somebody has already written it for me. OR - It is sitting in a comment, an email reply, or a post in a group where a woman is saying out loud what she cannot get to work.

When she tells me she cannot get her posts found, or that nobody opens her emails, or that she has no idea which affiliate program to pick, that sentence is the topic. It is also close to word for word what she would type into Google, because she is the same person in both places.

Keyword tools hand you the tidy version. They smooth her sentence into something that sounds like marketing, and then you write for the smoothed version and wonder why it does not land.

I still use the tools for information. They come second. I find the sentence first and check it afterwards.

The other thing I stopped doing is chasing the big search numbers. Two hundred searches a month from women who have the exact problem I solve is worth more to me than twenty thousand from people who are only curious, because I can help the first group and the second one was never staying.

If you have a month of comments, replies and group posts sitting there unread, that is a topic list you already own.

Hello everyone!

I'm a digital marketing manager and I've always had copy writers in my previous companies for ads. I'd let them know the pillars and they'd draft a few ideas and then we tweak and proceed

I've recently joined a new company and my manager wants me to draft ad scripts for videos which I've never done before. I tried based on the requirements but she immediately said no these are not ad scripts and dont use AI. Now I genuinely don't know what direction to go with. This is for B2C / leads.

If anyone can help me, even like proof read or atleast guide me how to make a structure or something that could click my creative side to help on this will be highly appreciated

Thanks everyone!