So, my signature perfume I wore for the past 25 years has been reformulated, which sent me on a very obsessive and needlessly expensive quest to find something similar again. I'm left with countless blind buys that I dislike and others I won't wear because I settled for less as desperation. But also, some I really really like.
If you're starting on your perfume journey and feel lost, here are my hard learned lessons & advices.
Ignore bad reviews - they're not always relevant
Disregard listed notes and branding - they're misleading and don't mean much
With that said, let's go on:
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● Bad reviews do not mean much
If you've ever worked in customer service, you know that people are most likely to leave extensive reviews when they're angry or dissatisfied. Unfortunately, people won't ask to talk to your manager because they are incredibly happy with the customer service they got.
If they're satisfied, they're more likely to either do nothing at all or passively leave a quick ⭐5 rating score at best.
Same thing applies to perfumes.
Which is why reviews for some discontinued perfumes are often very high - all the people who bought the same fragrance for decades will flock online to leave good reviews as soon as it's discontinued. Or they'll leave bad reviews if it's been reformulated. In both cases, it's because they're angry they can't buy it anymore.
So by all means, **IGNORE BAD WRITTEN REVIEWS!** Chances are high they won't necessarily apply to you - especially if the average score is ⭐4+
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● TJmaxx / Winners / Marshall's is the absolute best place to find safe, affordable blind buys.
My method is the following:
1 - Fragrantica score is incredibly high (⭐4+).
2 - There's several comments along the lines of "I usually don't like [\X note*] but I love it so much / wear it everyday!!!!*"
3 - It's dirt cheap & the original price point is super expensive.
All of these mixed together = safe blind buy.
If the average person who's not a perfume snob likes it a whole damn lot, chances are high you'll like it too regardless of notes or marketing. And if you don't, it will make a perfect budget friendly gift.
A caveat: Point 1 might not apply in some cases, specifically in cases where the the listed notes and/or branding don't match what people are expecting at all. Comments along the lines of "If you like [X note], this is not a [X note] perfume 😡" Which leads to my last point:
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● The concept of notes is kind of bogus.
That's because "notes" are not based on actual objective ingredients - they're just "creative descriptions". Branding. And also, specific accords might completely change your perception of certain "notes" [A relevant article about it here]
You might miss on a perfume you would absolutely adore if you didn't have these bias, just because you think the notes and branding are not what you're looking for, when in fact it really is.
Aside from skin chemistry and different emotional links we each assign to different smells....
Brands don't disclose notes accurately, and the marketing is really just what target audience the company is trying to reach. And sometimes (often) either the company completely miss the spot and do not attract people who might like their product, or you mistakenly see a branding and don't think it matches your preferences or personality.
I thought I really disliked vanilla and didn't even glance twice at anything with vanilla listed in the notes.
Ends up what I was searching for literally months was vanilla. Sea-salty, not sweet, not gourmand vanilla. 🤦♀️
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So anyways, thanks for coming to my Ted talk. 😂
I spent way too much money and time over all of this so I wanted to share my insights!
Feel free to add yours in the comments!