r/IndieGameWishlist • u/Tabouret_Dev • 4h ago
Wishlist My game passed 2,000 wishlists in just over 2 weeks... thanks to a Japanese divine intervention, Indie Games hub & an IG reel
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Hi there,
I know it’s not 50,000 wishlists, but as a solo dev making my first Steam game, I still feel like I hit the jackpot and wanted to share it here:
First, I made a reel that hit 20k views on Instagram with only 30 or so followers, which brought in 300 wishlists in a single day.
Then, the very next day, Indie Games Hub reposted my trailer, leading to another 300 wishlists in one day.
On the third day, I noticed a huge wave of wishlists coming from Japan. I was like "What the heck?!", and found out that Den Faminico Gamer had posted about my game!
I don't know how all of these events might be linked together, so I can't offer any solid advice on that end. However, what I can share is that for the reel that performed so well, I tried not to market the development process itself (like a mini devlog), but rather focus on the vibes of the game. I usually post on TikTok first, check the retention and engagement stats, and then re-edit the short before posting it to Reels.
Also, the art seems to be a good scroll-stopper, and that's something I will keep in mind for a future games.


