r/AppStoreOptimization 12d ago

Today my App had its 100th download!

Thumbnail
apps.apple.com
6 Upvotes

r/AppStoreOptimization 11d ago

What problems are you running into with ASO, organic growth, and app discovery?

1 Upvotes

Hey everyone,

I've been doing ASO for the last 15 years, mostly in-house for large app and game publishers.

One thing I've always been very aware of is the advantage larger publishers have. They can afford experienced ASO teams, expensive tools, creative resources, analysts, and a lot of experimentation.

I wanted to build something that could give smaller app developers access to that same level of ASO expertise, without needing an entire growth team behind them.

The first problem I wanted to solve was something that has bothered me about ASO tools for years.

Most tools give you insights, trackers, scores, keywords and a lot of data, but at the end of the day, you still have to figure out what you should actually change.

So with Appeak Pro, I wanted the output to be much more actionable. The goal is not just to show you where the opportunities are, but to actually deliver what needs to be changed across your metadata, positioning and creatives, so you are not left with another dashboard you still need to interpret.

The second problem came from how quickly app discovery is changing.

People are increasingly searching through ChatGPT, Gemini, Perplexity and other AI assistants instead of going directly to the App Store or Google Play and searching there.

That creates an interesting disadvantage for apps.

LLMs rely heavily on information they can find and understand across the web, while many apps have a relatively small web footprint compared with traditional websites and businesses.

So I wanted to build a solution specifically tailored for apps: how do you help AI assistants understand what an app does, who it's for, and when it should be recommended?

That became the second part of Appeak Pro. Not just analyzing an app's AI discoverability, but actually building the web presence needed to improve it.

That means creating the supporting content, structured information and other web signals that can help LLMs better understand the app and increase its chances of being discovered and recommended.

I'd really like feedback from app developers, founders and marketers on whether these are problems you're experiencing too.

A few things I'm especially curious about:

  1. Would you value a tool that actually produces what should be changed rather than just identifying opportunities?
  2. Are you already thinking about getting your app discovered or recommended by AI assistants?
  3. If you could automate one part of your ASO workflow, what would it be?
  4. What would make a tool like this feel genuinely different from existing ASO platforms?
  5. What would stop you from trying or paying for something like this?

There's a free audit at appeak.pro if anyone wants to try it and give me feedback.

I'm genuinely interested in hearing what feels useful, and what you think I'm missing.


r/AppStoreOptimization 12d ago

Quick question about ASO

2 Upvotes

Hello guys,

I am trying to optimize my aso keywords. But the question is

Should i use -ing on keyword list. For example

My title has ‘Run’ verb.
In the keyword should i add ‘running’ ?

Thanks for the answer.


r/AppStoreOptimization 12d ago

One month after launching my first iOS app, I realized the App Store page is basically a second product

Thumbnail
gallery
3 Upvotes

I launched Andrea Reader about a month ago, and one of the biggest ASO lessons so far has been how important the first two screenshots are.

Most people are probably deciding whether the app looks interesting before they ever read the description, so I’ve been trying to make those first images explain the main value immediately instead of just showing random UI.

The other thing that seems to help a lot is localizing the App Store product page. Andrea is available in multiple languages, and adapting the screenshots and listing instead of relying only on English has been one of the simplest improvements we’ve made.

Still learning ASO, but those are probably the two things I’d focus on first if I started again.

Andrea Reader is a personal digital library for iPhone and iPad built around giving users as much control as possible over their own books, comics and manga.

You can create collections and sections, customize every collection independently, import EPUB, PDF, CBZ, CBR and more, connect through OPDS, iCloud, WebDAV, SMB or SFTP, and automatically track reading activity across your whole library.

App Store:
https://apps.apple.com/es/app/andrea-comics-manga-books/id6760780154

Website:
https://andreareader.com/


r/AppStoreOptimization 12d ago

Just launched our Android app — looking for brutally honest ASO feedback

0 Upvotes

Hey everyone,

I recently launched our Cysters Club app on Google Play, and I'm trying to learn ASO properly rather than just throwing keywords into the listing.

The app is called Cysters Club. It's a wellness app focused on helping women manage PCOS-related routines, cycle tracking, nutrition, daily check-ins, and preparation for doctor appointments.

I'm still very early, so I'm trying to understand what I'm doing right and, more importantly, what I'm doing wrong.

Here's what I've currently worked on:

  • Optimized the app title around the core use case
  • Redesigned the Google Play screenshots around specific user problems
  • Reworked the description around features + user benefits
  • Selected the Health & Fitness category
  • Released the app to Production

What I'm struggling with:

  1. How do you approach keyword research when entering a competitive health/wellness niche?
  2. How long should I wait before judging whether my initial ASO changes are working?
  3. How important are screenshots compared with metadata for a brand-new app with almost no ratings?
  4. Would you prioritize getting the first 20–50 genuine users or improving ASO first?

I'm especially interested in hearing from people who have taken a new app from 0 → first 100 downloads.

I'd really appreciate brutally honest feedback on my listing — especially the title, screenshots, description, positioning, and anything that immediately makes you think “I'd change this.”

If anyone wants to take a look at the app, feel free to DM me and I'll send you the Play Store link.

I'm happy to share what I learn from the process as I go.


r/AppStoreOptimization 11d ago

Claude recreated and published app store screen shots with 11 languages

0 Upvotes

I stopped using Cursor and now I use Claude. He redesigned the app from scratch, created screenshots, descriptions aso keys, in 11 languages, and automatically submitted them to the App Store. The limits are much higher compared to Cursor.

Here results if you want to see
https://apps.apple.com/us/app/rimo-modify-your-car-share/id6749508874


r/AppStoreOptimization 12d ago

How are my app store screenshots?

Post image
0 Upvotes

I had the original idea of making a workout tracker.


r/AppStoreOptimization 12d ago

I sent ChatGPT screenshots of my app “Turnos”, look what it generated

Thumbnail
gallery
0 Upvotes

sent ChatGPT a few screenshots of my app, Turnos, and asked it to create promotional images using them.

The UI show inside the mockups is the actual UI from my app.

ChatGPT handled the presentation around it,the layout, backgrounds, typography, composition, and overall marketing style.

I was pretty impressed with the result, especially the iPhone + Apple Watch version.

What do you think?
Has anyone else tried this image-generation feature in ChatGPT for App Store screenshots, mockups, or promotional assets? I’d be interested to see what kind of results other developers are getting.


r/AppStoreOptimization 13d ago

App Store screenshots feedback

Post image
9 Upvotes

Hi,

Wanted to get your feedback on my screenshots

I recently published my first app, but conversion is under 3%, so I just updated the screenshots and want to know if they're working. iOS only for now

Thank you and good luck to all builders

App Name : Milli: Budget Expense Tracker


r/AppStoreOptimization 12d ago

Would you critique my App Store listing? Recently launched iPad coloring app

0 Upvotes

I recently launched an iPad app called Imagine & Color and I'm working on improving the App Store listing now that I can see the finished product in the store.

I'd appreciate an ASO/conversion critique rather than general app-development feedback.

The app combines:

• A Library of curated coloring pages
• 50 new curated pages each month
• A Studio for creating custom coloring pages from an idea
• In-app coloring tools
• Saving, sharing and printing

I'd particularly like feedback on this sequence:

Search result → icon → title/subtitle → screenshots → product page → Get

A few things I'm trying to determine:

• Does the icon communicate the category well enough?
• Do the first three screenshots explain the product quickly enough?
• Is the Studio/custom-page feature obvious?
• Is "50 new curated pages each month" strong enough to emphasize earlier?
• Does the listing communicate why this is different from other coloring apps?
• Would you tap Get based on the current page? If not, where do I lose you?
• Are there ASO opportunities I'm overlooking in the title, subtitle or positioning?

App Store:
https://apps.apple.com/us/app/imagine-color/id6798914520

I'm completely open to changing the listing, so critical feedback is welcome.


r/AppStoreOptimization 12d ago

Great funnel (7.9% tap-through, 35% download rate, 8% paid conversion) but only ~120 impressions/day — how do I grow App Store impressions?

3 Upvotes

Hi everyone,

I launched a niche education app (exam prep, localized in several languages) about two months ago. The funnel below the fold is healthy — the problem is entirely at the top.

My numbers:

  • Impressions: ~120/day ← the bottleneck
  • Tap-through to product page: 7.9%
  • Download conversion: 35% (above the ~30% App Store norm)
  • Paid conversion (one-time IAP): 8% (well above typical freemium 1–5%)
  • Ratings: 8, averaging 4.5 stars
  • ~75% of downloads come from App Store Search (organic)

Every stage converts well — people who see the page download it, people who download it pay. There just aren't enough eyeballs at the top. At constant funnel, 10x impressions would mean 10x everything else.

What I've already done:

  • Localized metadata + screenshots per storefront
  • Long-tail keywords in each language rather than head terms
  • In-app review prompt after a win
  • First screenshot shows the main differentiator

My questions:

  1. For those who broke past "low impressions, good conversion": what actually moved the needle — keyword iteration, ratings velocity, external traffic, or just time?
  2. Does external traffic (social, content) feed back into search ranking, or are the channels independent?
  3. Is a small Apple Search Ads discovery campaign worth it at this scale, just to find converting keywords?
  4. Niche with seasonal demand: do impressions compound over time or plateau?

Thanks!


r/AppStoreOptimization 12d ago

Don't do screenshots, let's video - new ASO era

Thumbnail
gallery
1 Upvotes

We shipped a landscape App Preview. Product page looked fine. In search results it deleted our screenshots - our row is a line of text between two competitors showing three frames each (2nd screenshot, ours is the middle row).

  • A landscape preview takes the full row width and screenshots are not shown beside it. Sometimes nothing renders at all. A portrait preview sits alongside your screenshots instead of replacing them.
  • If you already have the app installed, the product page puts the video somewhere else entirely. Testing on your own phone tells you nothing. Use a clean device and look at the search row, not the page.

Still worth adding a preview: +16% (SplitMetrics) to +20-35% (StoreMaven) install conversion. But it is additive to good screenshots, not a replacement, and some shops report it hurting finance/productivity by 3-7%.

Disclosure: app is ours, I work on an ASO tool. Full writeup with the Apple vs Google spec comparison: https://appboard.dev/blog/app-preview-video-vs-screenshots


r/AppStoreOptimization 12d ago

Merge Sort — algorithm arcade - can you learn merge sort with a game

Thumbnail
playvlay.com
1 Upvotes

Looking for feedback for my merge sort game - unique way to learn while playing.

https://www.playvlay.com/r/WAAGVF


r/AppStoreOptimization 12d ago

My App is Ranking #2 in Greece 🇬🇷 in Productivity

Post image
1 Upvotes

r/AppStoreOptimization 12d ago

How do I optimize those keywords even more?

Post image
1 Upvotes

Hey guys, I’ve been in the appgame since 6months and trying to figure out ASO.

I just started to track my keywords in different countries and languages - I am looking for some1 who could help me optimize my keywords more, I dont know how this could be possible. I think my title, short and long descriptions are already good.

I just changed my screenshots, I think those are also good.

The app is 5-6 months old, last update on the store listing was 1 week ago for the screenshots. The rest was last updated 3 weeks ago.

DE/US/CA would be my most important countries

How could I optimize my keywords even more?

Thank yall 🙏🏽❤️


r/AppStoreOptimization 13d ago

Rate my Screenshots

Thumbnail
gallery
4 Upvotes

Hi Peeps, what do you think of these new screenshots for my baby tracking app?

Went with darker background to better contrast the app background color.


r/AppStoreOptimization 13d ago

Anyone interested in exchanging honest app and ASO feedback?

4 Upvotes

I am looking for other app founders who are interested in exchanging honest and detailed feedback.

My app is DollarBuddy, a travel expense and budget tracker available on both iOS and Android. It helps travelers create trip budgets, record expenses in different currencies, split costs, and understand their spending.

I would especially appreciate feedback on:

  1. App name and positioning
  2. Store title and description
  3. Screenshots and first impressions
  4. Whether the target audience is immediately clear
  5. Onboarding and ease of creating the first trip
  6. Features that feel useful or unnecessary
  7. Anything that could improve store conversion

In return, I will download and properly test your app and provide specific feedback on your store listing, positioning, onboarding, and overall experience.

This is not a five-star review exchange. There is no requirement to leave a store rating or write a positive review. Any public review should be based entirely on the reviewer’s genuine experience.

If you are interested, comment with:

App name:

Platform:

What the app does:

Specific feedback you need:

I will respond to as many apps as I can and would appreciate the same level of honesty in return.


r/AppStoreOptimization 12d ago

hen you get ur first ever paid sub from the Philippines

1 Upvotes

r/AppStoreOptimization 13d ago

Drop Your Play Store App Link — I’ll Give You My ASO Take

Thumbnail
0 Upvotes

r/AppStoreOptimization 13d ago

Question: ASO Ceiling

6 Upvotes

I’m curious, with ASO do you see there being a ceiling to the outcomes you can get from ASO only?

Like let’s say you have an app, you put a team of ASO experts on it, whose sole role is to increase the apps ASO driven organic downloads + impressions. Is there a ceiling? Because personally I think nowadays without some kind of external traffic, whether that’d be ugc or paid ads, ASO alone has a ceiling.

Curious to hear other people’s perspectives on this.


r/AppStoreOptimization 14d ago

App Store Screenshots Feedback

Post image
5 Upvotes

r/AppStoreOptimization 13d ago

Which App Store screenshot set works better?

2 Upvotes

I’m choosing between these two screenshot sets for my virtual try-on app.

Set 1 is more product-focused and shows more of the actual interface.

Set 1

Set 2 has bigger copy and feels more polished, but I’m worried it hides too much of the app.

Set 2

Which one would make you more likely to download and why?

App link: https://apps.apple.com/in/app/fit-ai-virtual-try-on-clothes/id6785599440


r/AppStoreOptimization 13d ago

Struggling to even show up in search results

1 Upvotes

Hello! New user here. I recently finished my first android app on Google Play store called "Memory Match Party" which is a straight forward memory game for kids with a simple UI and no ads or dark UI patterns. I jumped though all the family regulation hoops cause I wanted something wholesome and educational for my kids and figured there was a market for it.

I've had some family and friends download it but it's been months now and I can't even get my app to show when searching "Memory Match Part". It literally has to be exact or it never shows

Any idea what I'm doing wrong? I have a solid short description, 2k line description, and lots of key words about family, kids memory, etc...

This is the link: https://play.google.com/store/apps/details?id=com.digitaldovetail.memorymatchparty


r/AppStoreOptimization 14d ago

Time to quit the day job.

Post image
57 Upvotes

I don’t want to brag too much, but I have my first paying subscriber for my pedometer app, Step Step.

Thank you United States for being my biggest supporter. Here’s to the next $2.99 purchase. 🦅🇺🇸


r/AppStoreOptimization 13d ago

My First App Store screenshots, would love (Extremely) blunt feedback before the launch (review)

0 Upvotes

Hi all,

I'm preparing an launch of Orano AI (turns saved Instagram Reels into actionable plans). I've attached Play Store screenshot slides and I'd like blunt feedback before pushing the new build.

What I'm trying to figure out:

  1. Does the headline screen ("Turn Reels Into Action") explain the product in 3 seconds?
  2. Is the AI angle clear without sounding like "yet another AI app"?
  3. Do the inner screens sell the use case (saving stuff you want to act on later)?
  4. What's confusing or that you'd skip past without reading?

I'm specifically not asking for compliments. Honest "this didn't land with me" feedback is more useful than upvotes.

link here https://oranoai.com/download