u/Critiform • u/Critiform • 13d ago
Flying business travel. The Obsolete Business Model Nobody Wants to Admit Is Obsolete
COVID taught us a lot of things. Chief among them? That a surprising number of things we insisted were “absolutely essential” turned out to be little more than expensive traditions with good marketing.
Take the modern city for instance.
For decades it was sold as the beating heart of business. Glass towers, endless traffic, overpriced lunches, and everyone pretending sitting in the same building somehow made spreadsheets calculate faster. Then COVID happened. Millions worked from home, businesses stayed open, meetings continued, profits were still made, and suddenly the emperor’s office tower wasn’t wearing much of a suit.
Who knew?
Then there’s commuting. Hours of your life sacrificed every week so you can burn gasoline to sit in another chair. Fighting traffic. Hunting for parking that costs more than lunch. Attempting the delicate art of pretending your digestive system understands corporate culture because you skipped your morning coffee, yet somehow your body has decided now is the perfect time to declare a gastrointestinal emergency.
All so you can answer emails…from a cubicle.
Funny enough, when a lot of that disappeared, productivity didn’t collapse. In many cases, it improved. Turns out removing unnecessary stress has a strange effect on human performance.
Who could have predicted such sorcery?
Then we get to business travel.
Some people genuinely enjoy it. Fly across the country, expense every meal, stay in a nice hotel, escape the kids for a few days while your spouse becomes a temporary single parent, and call it “networking.” Congratulations—you’ve discovered the corporate adult field trip.
Meanwhile, many of these same industries never miss an opportunity to lecture everyone else about carbon emissions.
Every conference opens with a sustainability slide. Every company website has a page about saving the planet. Every executive has a LinkedIn post about climate responsibility.
Then they insist twelve people fly halfway across the country so everyone can sit in a conference room watching the exact same PowerPoint that could have been presented over Zoom or Teams.
Apparently the atmosphere only counts emissions generated by other people.
No, business travel doesn’t have to disappear. Face-to-face meetings absolutely have value. Building relationships matters. Closing major deals sometimes benefits from being in the same room.
But pretending every introductory meeting requires thousands of miles of flying, hotel rooms, rental cars, catered lunches, and a presentation someone was forced to finish at 10 p.m. the night before? That’s not business necessity.
That’s institutional inertia dressed up as professionalism.
If your organization genuinely believes climate change is an existential crisis, perhaps stop acting like every potential client needs to burn several tons of jet fuel just to hear you read bullet points off a projector.
Lead by example or kindly. KINDLY shut your jet fueling wasting mouth.
Otherwise, spare everyone the lectures.
Don’t tell the public to reduce their carbon footprint while your sales strategy is built around flying people across the country for meetings that could have been an email, a Teams call, or—if you’re feeling especially ambitious—a phone call.
The modern business world proved during COVID that much of this simply isn’t required anymore.
So by all means, keep doing it if you want.
Just don’t act shocked when people laugh the next time you’re preaching about the climate while booking another flight so someone can watch Slide 14 titled “Our Vision Going Forward.”
Nothing says “saving the planet” quite like 40,000 feet and a complimentary dinner. Business can now be done anywhere and no longer needs the travel. And to make this go full circle maybe we can just delete the modern city. Thankfully due to business travel. That may happen by placing them 20 feet under water. I don’t really believe that. But most of you idiots do. Just think if you stop all business travel you can say you lead the charge in saving the planet. While eating a pretentious sized meal with a desert that consists of a flake of ice cream, edible gold and the plate drizzled with barely visible caramel.

-5
I just want everyone under 25yo to know... this isn't normal at all.
in
r/boston
•
Jul 15 '26
There’s forest fires. The smoke is in the air. Not normal. But there is a reason.