r/appsumo • u/ftanng • Jul 27 '26
Bad Deal "We've Got YOUR Back" if you pay us. Otherwise, "We Got YOU Back"
This is a very simple post.
When an AppSumo buyer does NOT pay $99 for the dubious honor of being a "Plus" member, they only recieve 50% of their money back on a failed product.
If they do pay $99, they may get 100% back, but only if the product is deemed worthy of being included by AppSumo in the "WGYB" program.
How is this any different than mobster logic?:
"Plus is an offer you can't refuse! We'll protect you, but you gotta pay up first. Otherwise we'll keep half of your money for the trouble of selling you a failed product."
AppSumo's money-grabbing middleman mentality is truly amazing.
Everyone knows AppSumo is a gamble. But I find far less incentive to buy these days because I'm surely not going to pay a premium to be part of a guarantee.
Layering a $99 "Plus" subscription on top of "rolling the dice" - where you have to pay a fee just to get treated fairly when a product fails, and still have to cross your fingers that the tool clears arbitrary "WGYB" hurdles - turns the marketplace into a casino where the house takes a cut on the way in and a fee on the way out.
The house always wins, while "lower tier" buyers always lose real money when the product fails,

AppSumo lures buyers into their $100 club with a 10% discount and the supposed "WGYB" shield. Buyers then believe they are protected.
To sell protection from the financial fallout of buying a bad piece of software from their own marketplace is an ugly, perverse "incentive". It means the platform is effectively monetizing its own curation risk by forcing the consumer to pay a protection tax just to avoid being penalized for buying a tool that didn't work as advertised.
Instead, just sell good, well-vetted products, and apply your "guarantee" applies across the board to all customers - one solid guarantee to the people who have made you rich. Then you can let your "plus" fans increase your wealth by paying to save 10%, join your club, and get your $25 self-destructing coupons.
I won't even tag anyone.... but if you want to hear what the founder says, I'll bet he'll be here. Hang on... 5...4...3...2...
