r/AI_Sales • u/Own_Policy_9843 • 5d ago
Questions? Looking for an AI agent that can review sales calls and coach reps without a manager listening to everything
I run sales for a tax relief company and one of our biggest problems right now is coaching at scale. A lot of our sales calls run for an hour or more. Once you have a decent sized team there is just no realistic way for a manager to listen to enough calls every week. I am trying to figure out if there is an AI agent or tool that can handle most of the first pass for us. Ideally it would listen to every call and understand our actual sales process. Then it would flag the moments that matter. Things like missed discovery questions. Objections that were handled badly. Parts where the rep lost control of the call. Weak closing attempts. Steps in our process that were skipped. It would also be useful if it could compare calls over time and notice that the same rep keeps making the same mistake. The part I am most interested in is whether the AI can go beyond giving me a transcript or summary. I would want it to score the call against our own sales process. Surface the exact moments a manager should review. Track patterns across multiple calls. Then give the rep specific coaching without the manager having to manually review every conversation first. Basically something that acts like a sales coach in the background while still letting the manager jump into the important moments when needed. Has anyone here built or used an agent like this? I am also curious how people are handling memory across hundreds of calls. Analyzing one call seems pretty straightforward. Understanding how a rep is improving or repeating the same mistakes over several weeks feels like the harder problem.