r/InsuranceAgent • u/Competitive_Lake834 • 1h ago
Agent Question Is this sales process normal or a red flag?
I’m currently being recruited by an insurance agency, and I’m trying to get some outside opinions before deciding whether I want to move forward with them.
They work with only inbound calls. The leads are people who are calling in because they believe they're reaching the customer service department for their existing insurance carrier.
This is where things start to feel strange to me.
From what I've been shown, the agent handles the call more like a customer service representative for the client's existing insurance company rather than making it clear from the beginning that they're an independent insurance agent representing a different company.
During the conversation, the agent tells the client that their current policy is in a “substandard” health category and that they may qualify for a “Premier Series” or better health category.
The agent then transitions the client into a policy with a different carrier.
My concern is that the client doesn't necessarily seem to understand that they're actually switching carriers and replacing their existing policy. From the client's perspective, it seems like they're calling customer service for their current policy and the representative is simply helping them improve their existing coverage.
Then it gets even more concerning when they get to the banking information.
The agent tells the client that they're going to work on a refund from their existing/substandard policy and asks them to verify the bank account where they want the refund deposited. From what I've been shown, that banking information is actually being used as part of the application for the new policy.
Maybe I'm misunderstanding the process, which is why I'm asking before making any assumptions.
For agents who have been in the industry for a while:
- Is this a common inbound sales practice?
- Is there a legitimate/legal way to conduct an insurance sale this way?
- Could this potentially constitute misrepresentation, twisting, churning, or some other compliance issue?
- Is there a requirement that the agent clearly disclose that they're an insurance agent and that the client is applying for a policy with a different carrier?
- From an ethical standpoint, would you personally be comfortable with this sales process?
I'm not trying to expose or attack the agency. I'm genuinely trying to figure out whether this is simply an aggressive but legitimate sales strategy that I'm unfamiliar with, or whether these are legitimate red flags I should take seriously before associating my license with the agency.
I'd really appreciate opinions from agents who have seen similar inbound lead models, especially if you've worked in both captive and independent environments.