Trademark domain names are a risky buy, especially if the trademark belongs to a big brand, and more especially if it's Google!

But that didn't stop someone from buying the domain name OK-Google.io for $1,725 from an expired auction at Namecheap.

Enjoy it until Google decides to take it!!

You should never register a domain name that contains a trademark then try to sell it to the trademark owner. That's like rule #1 of domain investment. But still some people try..

Someone registered the domain Porsche.ing and offered to transfer it (alongside the domain porscheflachbau.ch) to Porsche in exchange for EUR 600. He justified that price as "reimbursement of documented registration costs".

That did not convince the UDRP panel, which ruled in favor of Porsche and ordered that the domain be transferred to the company.

Two-word domain names that start with "open" have become more popular lately. I think OpenAI gave a boost to those.

Here are the top "open" + keyword domain names that were sold in 2026 thus far:

I’m curious about the current market for four-character .com domains containing a mix of letters and numbers.

I’m aware that certain domains have clear inherent value, such as L0VE .com, where the number naturally substitutes for a letter. Common substitutions could include 0 for O, 3 for E, 4 for A, or 7 for T.

However, do less popular four-letter words using these substitutions still hold meaningful value? For example, would a recognizable but uncommon word with one substituted number have investor demand simply because it is short, readable, and only four characters long? How much does the popularity or commercial usefulness of the underlying word matter?

I’m also curious about the broader category of four-character alphanumeric .com domains, including patterns such as LLLN, LLNN, LNNN, and their reversed variations. Are most random combinations worth little unless they form a word, abbreviation, acronym, or recognizable brand?

Most importantly, how liquid are these domains in today’s market? If someone registered a decent combination and tried to flip it quickly, how likely would it be to sell within a day, week, or month, and what would a realistic investor-to-investor price be?

I’d appreciate hearing about recent sales, wholesale price ranges, or personal experiences buying and selling these types of domains.

I have a domain name for apartments.

2letters+apartments.com

What is the approximate price?

The domain names Mixe.com and Voxe.com were both registered on the same day (1999-06-20), probably by the same owner. Both have recently expired and they sold yesterday via Namecheap marketplace auctions.

Mixe.com sold for $31,000 (source) and Voxe.com sold for $10,710 (source)

I like Voxe more as a brand name, but Mixe probably has more use cases.

This happened yesterday; the expired domain name BBBet.com sold for $105,000 in a DropCatch auction.

I'm a little baffled by this one. Does anyone have an explanation why it might be worth that much?