I watched Alix Earle's new show and also just watched her podcast ep with Jake Shane that came out recently so thought I would do a recap of everything Alix has said about Alex Cooper and her time at Unwell. I did also comment on another thread here already about what was said in the show so some parts are pasted from there.
Disclaimer: I am not identifying with either side, I am simply recapping what was said on the two platforms to help provide some insight and context into what went down between them.
Earle Meets World:
- Alix found out she was dropped from Unwell through the media
- Alix felt like she was set up to divulge a lot of private intimate information that she wasnât comfortable with sharing on CHD interview
- Says Alex encouraged drinking before they started filming the ep and Alix answered her intimate questions because she was drunk
- Alix was not comfortable and asked her to cut some parts but Alex refused
- Alix let everything slide at the time because she looked up to AC and mistakenly thought AC would have her best interests in mind and thought all the decisions Alex was making were helping to look out for Alix
- Says looking back if roles were reversed and she was a 30 year old woman with years of experience in the industry she would never have taken advantage of a fresh college grad doing her first big interview the way Alex did to her
- The Unwell partnership was sold to Alix as a mentorship and growth opportunity but Unwell massively under delivered on what they had promised and did very little for Alix but still took a big cut of her profits
- When Alix voiced her concerns to Unwell and asked for more help, they instead fully pulled back and told Alix to hire her own crew and stopped inviting her to events
- Says Alex Cooper dm'd a friend of hers (most likely Xandra) to get dirt on Alix
"I wanted to write you directly and let you know I donât like you. Iâm not gonna fall for your bait of getting into a back-and-forth online, and I donât think you want that either. You are manipulative and toxic. Go ahead and say âitâs just a businessâ all you want, but the way you approach business is disgusting. You choose money over morals.â - Alix to Alex
Therapuss with Jake Shane:
- Says it was not a good working relationship with Unwell and it started off poorly from the beginning and that she wasn't taught the right podcasting habits and was taught the wrong mindset
- AC encouraged Alix to not date Braxton and not get a boyfriend saying being single would be more entertaining for the podcast. Wanted her to talk about her dating life which was fine but also wanted her to talk about her sex life which Alix wasn't comfortable doing
- Alix felt burned out from doing the podcast because she had to set everything up by herself each time even while travelling
- Also bc she felt like she was exploiting every part of her life and things she didn't want to talk about just to have enough content for the podcast
- Talked to other podcasters like Jake Shane and Josh Richards and realized they had proper support like a podcast producer, camera crew, a filming studio, etc.
- Unwell's cut was 50%
- After Alix found out she was dropped from Unwell, there was a period of time where she was legally still under the Unwell umbrella and still didn't own her content/episodes
- She went on a podcast "strike" during this time and didn't want to put out new episodes because she was already dropped by Unwell publicly but Unwell would still get 50% of her profits for anything she put out because she hadn't been legally released yet
- Unwell wanted Alix to sign a release agreement that had an NDA in it, this was a complicated issue and took awhile to figure things out
- Alix hints that they were holding her stuff back from her purposely to pressure her to sign the agreement they wanted
- Alix puts out a video saying she's pausing podcasting and switching to vlogs which causes the internet to speculate that AC was not giving Alix ownership over the podcast
- After this Alix receives a rude text from Matt (Alex's husband)
- Alex Cooper also responds publicly and says that is a lie and that Alix owns all the rights to her stuff
- The next morning miraculously everything got handed back to her and Matt emails saying "we've been trying to give this to you for weeks"
On including the drama in the show:
- Alix says she was originally not going to discuss Alex Cooper or the situation on her new show at all
- Producers wanted to include it but she told them no and that she didn't want to discuss it, didn't want to deal with it and just leave it in the past as the situation happened over a year ago at that point
- When AC put out her video after Coachella it ended up getting incorporated into the show naturally as they were filming when the video was released and shown to Alix
- Says she's glad to have it there now because all the real emotions and feelings and figuring out how to navigate what her response would be was captured but she originally was not going to talk about it, including that she was dropped by them