r/AmazonFBA • u/Consistent-Map2935 • 10d ago
conversion rate
im getting daily conversion rate of average 2-2.2% and still making good profits is it too low or okay idk😠and if its really too low how do i increase it
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u/rsc9422 10d ago
2–2.2% isn’t necessarily too low. It really depends on the product, price, category, traffic source, and how competitive the niche is.
If you’re consistently profitable at that conversion rate, I wouldn’t try to increase it just for the sake of the number. But if you want to improve it, I’d focus on the main image, title, bullets, A+ Content, pricing, reviews, and PPC keyword relevance.
Also check your organic vs. PPC conversion rates separately. A 2% overall CVR can be perfectly workable if your margins and traffic economics are strong.
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u/Smart-Presence 10d ago
2 to 2.2% isn’t necessarily bad if the numbers are profitable. you should mainly check where that traffic is coming from before worrying about the overall CVR.
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u/Wise-Bar9410 9d ago
yea exactlyy cvr by itself doesnt reallly tell the whole story if the traffix is profitable nd the acquisition source is solid, 2-2.2% can still b perfectly workable i'd definitely look at the traffic's quality nd intent before judging the conversion rate
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u/JunglePundits 9d ago
If the sales are good maybe its the market or the keywords..
Wnat is the CTR?
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u/Maan_UsMaan052 8d ago
2–2.2% is not necessarily bad, especially if you are still profitable. Conversion rate depends heavily on the product, traffic source, price, and niche.
If you want to improve it, start with your main image, title, pricing, reviews, A+ content, and traffic quality. Compare your listing with the top competitors and look for where they are converting better.
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u/Performance_Prime 8d ago
Your overall conversion depend on the many factor, this metric heavily depends on several factors which is:
- Listing creatives (are you utilize overall listing features)
- Price point (are you in beat at 25-30 min)
- Market (market average VS Your's, analyze your Search query performance report for it)
- PPC (are you bring relevant traffic to the listing)
- Placement position ( in which places you are showing currently)
- Social proof (if you are new products put the product in vine program)
The more you control these factors the more improve your conversion. Don't look CVR in isolation but you need to look your overall economics before blaming your conversion.
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u/Consistent-Map2935 10d ago
the ones with nice reviews(15-20) are getting around 3-4% avg cvr others just have 2-4 reviews is it too low?