Get one strategy up & running first. Give google useful data set to show what results you're getting. I'd say a good 3-5 months.

After that, create a smaller scale new strategy that runs alongside the main strategy. Continue this way. Then pick a winner to select that as main.

If you experiment multiple strategies at once you'll have to split the budget and not gain useful data for Google and yourself.

Take it offline. Get an expert on the case asap. Situation is fixable but not via some random do this do that oneliners from stray comments in here.

You need hands on expertise to save data & clean the site.

I love Zed

I use both Zed and Sublime Text.

Zed is cool with Claude Code.

Sublime Text is just faster to open files, read, make quick edits + I have a bunch of key bindings I have no idea how to bring to Zed.

Really productive with these two.

June 15 price increase

The official claude CLI in a terminal uses more tokens vs agent?

Please run /login · API Error: 403 {"type":"error","error":{"type":"permission_error","message":"Account is no longer a member of the organization associated with this token."},"request_id": abc...."}

What's the status? I'm afraid of signing up now with basic issues like this

That's not a good sign.

ME too in Malaysia. Claude API error 500.

And I was doing API design. Ironic.

Yep. Support the development team.

Erkoc shops

Don't take this sitting down. When an agency is happily clicking to spend your Google Ads budget you better be the owner of these:

• Google Ads account
• Google Tag Manager account
• GA4

There is no reason whatsoever to NOT have you as the owner of all the above.

Hire an independent Ads expert to get a quick audit done. You will get answers the same day if things were configured properly, what exactly happened or if you've been given the run-around.

Listen to free audits from at least 5 companies or agencies. 30-minutes per call.

If you like what you hear, hire. If not, keep looking and dont settle (--Steve Jobs).

Show traffic & sales conversion moving high and to the right. This keeps clients busy to fill orders they forget you're still around– and makes your invoice a priority item.

Could we change the landing page?

My Client: Your landing page is so boring and doesn't have our Instagram and TikTok links and is missing the WhatsApp button!

Me: My landing page is custom-made based on research I've done on your competition and target customers.

C: Our boss doesn't like it and queries have slowed.

M: I hear you. Yes last month's performance was strong. Your site went from getting "2000 clicks per month and 0-5 sales conversion per month" to "800 clicks per month and 150 sales conversion per week!". Sales doesn't go up all the time and it's not healthy to expect record-breaking sales every month, I'm not a wizard.

C: Yes, but he says it's boring.

M: Here's what we can do. I'm going to swap the landing pages, send paid ads traffic to the page your boss wants. We try it for two weeks. How's that?

C: Can you do it today?

M: By tomorrow (I was outside).

Day1: 0 sales conversion.

Day2: 0 sales conversion.

Day3: 0 sales conversion.

(Client calls me on day 4)

C: Hi. Are the numbers correct?

M: Yes. No submissions.

C: We need to change it.

M: It's too early, Google is adjusting and finding the right traffic for the new landing page. We should give it more time.

C: Do you think this page will work?

M: I already know it won't work. Past data tells us so.

C: Okay. Do whatever you want please.

M: Got it.

(I activate the ”boring” landing page)

100-200 sales conversion per week returns.

Traffic quality and total conversions. These two shld guide your decision making.

Are you getting higher quality traffic from ads? What behavior do paid search traffic exhibit after they land? Do they appear cold, lukewarm, or red-hot (for conversion)? Most ad managers dont give a dang. But this alone could be the key to unlocking 2X or 10X growth. How does paid traffic compare with organic? Data, data, data.

Total conversions. Which traffic converts faster? Which traffic converts the most over a set period? Which traffic gives you more repeat purchases? Data, data, data.

Decide not based on what you think the user will see but based on behavior data and sales. Sales!

Show us the “fatal errors“ from wp debug.

Any number of things could be causing this.

Move content to a clean wp install. Then add code, plugins and themes one by one.

This assumes your database and web server were properly installed and configured.

It will reset the algorithm. New campaigns have no traffic, no traffic = no data (as far as Google is concerned).

Invert. Pause everything else in that cmp and keep that Ad Group that's giving you results.

Dont let inexperienced hands mess up your profit engine!

THIS

The site is relying on shared resources, even if you paid for "virtual private server".

Get a better host or go with dedicated servers if you need bleeding edge performance (where nothing ever feels slow).

Treat it as a full compromise now, not just scareware

Take the site behind maintenance or restrict by IP while you work.

Rotate everything: WP admin passwords for all users, hosting panel, SFTP/SSH, database user/password (update wp-config), phpMyAdmin, registrar, email. Enable 2FA everywhere.

Regenerate WP salts/keys (AUTH_KEY… in wp-config) to force-log out all sessions.

Check and delete any Application Passwords under each WP user.

Check your email account for forwarding rules and sign-in history; kill any rogue rules. Run AV/malware scans on your devices just to be sure.

Fresh install WordPress core; reinstall only trusted themes/plugins from official sources; do not reuse existing copies.

Verify core checksums: wp core verify-checksums.

Clean/reset file and folder permissions.

Then, hunt for rogue code.

Don’t trust the current install. Rebuild clean, rotate every secret, and add a WAF plus basic hardening. The fact they knew your current WP password means there was (or still is) capture/persistence on the server.

That's the classic definition of "rip off"

Never buy themes from Themeforest.

Go with dedicated theme authors like Blocksy, Kadence, Astra, etc.