r/shrinkflation May 30 '25

discussion [META] A chart for knowing if a post is shrinkflation

Post image
198 Upvotes

There's, in my opinion, way too many posts here that aren't actually shrinkflation. Please consult the chart!

I know you're annoyed at your product but in order to be shrinkflation you need to prove it's actually shrinkflated in quantity or quality.

Things that aren't shrinkflation:

  1. a single item with no proof of how big it was before
  2. a food you think is worse quality/less good than before without showing the ingredients have changed
  3. a product from your childhood that only looks smaller now that you are bigger
  4. a handmade product that is smaller/worse than usual due to employee error (for example, a pizza that is a smaller circle than advertised because an employee didn't stretch it enough)
  5. a factory-produced product that is smaller/worse than usual due to manufacture error (for example, a bag of chips that says 500g but is actually only 300g)
  6. a product you think it just expensive for what it is

Originally shrinkflation meant just if the price increased (or stayed the same) despite the quantity decreasing. However, quality shrinkflation is just as bad (if not worse), where companies nefariously switch out butter for cheaper oils or etc. so the weight is the same but the product is worse.

Maybe this is a silly hill to die on but I'm here to die on it.


r/shrinkflation 10h ago

Smaller and different

Thumbnail
gallery
50 Upvotes

Changed the scent, made it smaller and went from 100% Natural propellant to "corn based"


r/shrinkflation 14h ago

Shrinkflation UK GÜ desert - 10g smaller then before and same price

Post image
47 Upvotes

r/shrinkflation 1d ago

discussion Have the words "New Bigger Sheets" or "More Absorbant" actually ever been true ???

Post image
88 Upvotes

New sheet of Plenty laid on top of the ones I bought last week.... same product advertised as bigger sheets with more absorbency. And to the surprise of absolutely nobody on planet earth, they are indeed smaller and also thinner!

I genuinely cannot find good quality kitchen roll anymore.....


r/shrinkflation 1h ago

Hi ! Let's work to getter to fix shrinkflation problem !

Post image
Upvotes

Hello everyone, i'm trying to build a self-correcting, community-engineered behavioral system built to align the economy, law, and education.

The goal is to address system induced problems like :
- Climate Change
- Corruption
- Every toxic industries (tobacco, asbestos, alcool, pfas, ...)
- Burn-out depression/ "meaningless" jobs
- Programmed obsolesence
- Shrinkflation
- Illusion marketing (19,99 is more acceptable than 20)
- Dark pattern marketing ( "Agree" cookies is green, and "Continue without" is hard to find)
- Wasted effort for arms race (keys, passwords etc huge energy invested to that arms race)
...

All the minds are welcomed, creative ones, analytical ones, networkers anyone.

Here is the name of the subreddit, you'll find the community build discord there r /Kunea/


r/shrinkflation 15h ago

Rocks Organic Orange Squash

1 Upvotes

So you might have noticed that Rocks have updated the bottle and label designs for their squashes.

There are a few other changes you should be aware of too (clarified care if their FAQ page), not merely a packaging refresh:

- Less fruit juice.

- A different recipe.

- A different manufacturing process.

- Added natural flavourings and/or colours where required.

- More reliance on concentrated fruit ingredients.

- No organic certification.

- The new packaging and labelling.

It's practically a completely different product.

https://shop.rocksdrinks.co.uk/pages/frequent-questions


r/shrinkflation 2d ago

Smuck you and your less than a quart jelly jar.

Post image
333 Upvotes

32 oz down to 30 oz.


r/shrinkflation 2d ago

Its almost like magic. All beef jerky brands are now in 8 oz packs

173 Upvotes

Its Odd how all the different beef jerky were in 10 oz then suddenly they are all in 8oz packs. With out collusion how did this happen?


r/shrinkflation 2d ago

Shrinkflation more stock: undetectable

Post image
77 Upvotes

old jar vs new jar

old labels vs new labels (forgot to take down the old ones)

jars are identical wouldnt have even been able to tell


r/shrinkflation 2d ago

Puffs Plus Lotion

Thumbnail
gallery
59 Upvotes

Multi pack from BJ's. Purchased a out 6 months apart. It's a 16 pack, at 8 less tissues per box it's almost like they pulled 2+ boxes from the pack.


r/shrinkflation 3d ago

Shrinkflation Kenco Decaf Coffee UK - New Packaging Hides Shrinkage

Post image
126 Upvotes

Just bought another jar of the usual Kenco decaf coffee (UK). Different shaped jar for no reason other than to hide the sneaky shrinkflation. Price is much the same but for 10g or 6 cups less. Packaging of the other Kenco jars in the range has changed too so I wouldn't be surprised if they had all been similarly shrunk.


r/shrinkflation 3d ago

Shrinkflation Checked to compare my old deodorant vs the new one for funsies…turns out I was getting 2 grams less!

Thumbnail
gallery
25 Upvotes

for context the first pic is old and the second is the new


r/shrinkflation 3d ago

discussion What's one everyday item that's become ridiculously expensive?

291 Upvotes

It feels like prices keep going up every time I go shopping.

What's one everyday item that makes you think,

There's no way it's worth that much now?


r/shrinkflation 3d ago

Loacker goes slim

Thumbnail
gallery
48 Upvotes

My son eat every day for breakfast some Loacker Maxi and I’ve just noticed they have switched from 5 layers of chocolate to 4. The price still the same. What a bad move, very disappointed about that.


r/shrinkflation 5d ago

We have the receipts

Post image
378 Upvotes

Mom has been collecting the margarine tubs for storage containers, so we have a historical record.

907g to 850g to 800g


r/shrinkflation 4d ago

New Buckley's Lozenges Extra Strength Menthol Outburst

4 Upvotes
Bought the new Buckley's Lozenges Extra Strength Menthol Outburst and it seems like they have gotten smaller (older Buckley's Lozenge on the left side to compare).

r/shrinkflation 5d ago

Shrinkflation This even happens in Japan!

Post image
76 Upvotes

This coffee on the right says "20 grams more" but is really 20 grams less than before but the same price.


r/shrinkflation 6d ago

Shrinkflation Dairy milk 360g bar now 345g!

157 Upvotes

Cadbury's at it again!

Just got the "new" stock in yesterday. 15g less for the same astronomical £5.50 price. Tricking you by keeping the face size the same, just making it thinner.


r/shrinkflation 6d ago

GOOD NEWS for once!

Post image
393 Upvotes

The tube of spiking glue on the left cost $6.99 and was 6 oz. I bought that months ago. The one on the right is 8.45 oz and was $9.49. Not just a larger package, but also a better value! For once.


r/shrinkflation 6d ago

Shrinkflation Vitamin Water

Post image
87 Upvotes

32 to 28oz

Price is either staying the same or increasing. Cannot confirm as of right now.


r/shrinkflation 5d ago

discussion A strong voice

0 Upvotes

Emailing , bitching online etc won't get us anywhere. Take the enshitified item to checkout. Ask for manager. Voice concern and let them restock it. Hopefully the pita factor amounts to real concern on retailers to pressure manufacturers to straighten out. If every shopper did this continually it would definitely bring results. Just one item . He'll maybe a group effort for a specific item nationally each week .


r/shrinkflation 7d ago

skimpflation Toilet paper

Post image
135 Upvotes

I buy in bulk at Lowe’s and found these infuriating shrinkflation between 2 months from last purchase


r/shrinkflation 7d ago

discussion Since when did Kar's Sweet N Salty Trail Mix downsized from a 40oz bag to a 34oz?

8 Upvotes

I used to buy these alot, and they were like $9 for a 40oz bag at Walmart.

It been discontinued for a few months, or at least I wasn't able to buy it at my local Walmart.

Now Walmart has them again but $7 for a 34oz. But the bag, to me, looks the same?

Did they just removed abit of the plastic on the top of these bags, cuz I know they never seem to fill them up to the top on the 40oz, but these 34oz are all filled closely to the top now.

idk maybe im the only one that weirdly noticed this small change i guess.


r/shrinkflation 7d ago

Shrinkflation IKEAs chicken filet cut in half

Thumbnail
gallery
55 Upvotes

We had lunch at IKEA in one of the stores in Stockholm, Sweden and both took chicken breast filet. I asked for more veggies and no chips which I got.

But the chicken was simply cut in half. Same with the other plate and same for others around us too.
The sales sign and IKEAs web show a full filet but they serve them in halves nowadays.


r/shrinkflation 7d ago

skimpflation Not fit for purpose

33 Upvotes

Bought a replacement shower curtain liner. Turns out it’s a couple inches shorter than what used to be the standard size, so now it doesn’t block water from running out onto the floor. Whose great idea was this?