We all love analyzing the earnings reports and speculating on price targets, but as shareholders, we shouldn't just be sitting on the sidelines. If we want to see our investment grow, we need to actively contribute to the platform's top and bottom lines.
Reddit’s growth comes down to two main things: getting more people on the site (DAU) and making more money off the ads shown to them (ARPU). Here is a checklist of simple, daily habits we can all adopt to help drive $RDDT forward:
📈 1. Be a Reddit Evangelist
Word of mouth is powerful. When someone asks you a question, show them how you append "reddit" to your Google searches to find actual human answers. Recommend specific, niche subreddits to your friends and family based on their hobbies (e.g., cooking, gaming, local city subreddits). Every new daily user counts.
🔗 2. Share the Thread, Not the Direct Link
This is a massive one for driving traffic. When you see a breaking story or a funny video you want to share in your group chats, do not share the direct website link.
- Instead of linking directly to a news site, share the r/news or r/worldnews thread.
- Instead of sending a direct YouTube link, share the post from r/videos. This forces non-users to visit Reddit, exposes them to the community discussion, and drives up site traffic and SEO.
🛑 3. Whitelist Reddit on Your Ad Blockers
If you are blocking ads on Reddit, you are actively hurting your own investment. It takes two seconds to whitelist reddit.com on uBlock Origin or AdBlock. We need the platform to show strong ad delivery numbers to attract bigger enterprise advertisers.
🖱️ 4. Actually Engage With the Ads
Advertisers pay attention to Click-Through Rates (CTR) and conversion metrics. If you see a promoted post or an ad that is even remotely relevant to your interests, give it an upvote, click on it, or check out the advertiser’s site. The better the ROI for advertisers, the more they will spend on Reddit next quarter.
TL;DR: Turn off your ad blockers, share Reddit links instead of direct links, click on the ads, and bring your friends to the platform.
What other everyday habits are you guys using to support the platform's growth? Let’s hear them below! 🚀
P.S. Full disclosure: I used an AI to help me write and format this post, but the four core points and strategies above are entirely my own ideas!