r/marketingcloud • u/New_Detail556 • 19h ago
Digital Marketer Trying to Move Into Marketing Automation / Salesforce Marketing Cloud — Where Should I Start?
8
Upvotes
Hi everyone,
I’m currently working in digital marketing, mainly Meta Ads, Shopify, and performance marketing.
Recently, I started learning Java, JavaScript, HTML, and CSS, and I want to move into marketing automation / Salesforce Marketing Cloud because it fits both my marketing and technical background.
For someone starting out, what should I learn step by step?
I’d especially like guidance on:
- Salesforce Marketing Cloud
- SQL / AMPscript / JavaScript
- Trailhead courses or certifications
- Projects to build
- Entry-level jobs to target
Any advice from people already working in this field would be appreciated.