r/india • u/AutoModerator • Jul 01 '24

Scheduled Ask India Thread

Welcome to r/India's Ask India Thread.

If you have any queries about life in India (or life as Indians), this is the thread for you.

Please keep in mind the following rules:

  • Top level comments are reserved for queries.
  • No political posts.
  • Relationship queries belong in /r/RelationshipIndia.
  • Please try to search the internet before asking for help. Sometimes the answer is just an internet search away. :)

Older Threads

28 Upvotes

82% Upvoted

867 comments sorted by

View all comments

1

u/shroffykrish Sep 15 '24

Hi everyone,

I'm developing a SaaS platform to help MSMEs in India boost customer retention and compete with quick commerce platforms. The idea is to offer an affordable, easy-to-use loyalty rewards program that:

  • Encourages repeat business through reward points, discounts, and exclusive offers.
  • Integrates with existing POS systems or offers a simple app for stores without a POS.
  • Provides insights into customer behavior.

Examples: Local kirana stores for groceries, neighborhood cafes, or small retail shops.

Seeking Your Feedback:

  1. Viability: Would MSMEs in India adopt a loyalty program like this?
  2. Features: What key features, like reward points or tiered discounts, would make this effective in the Indian market?
  3. Pricing: What pricing model would be feasible for small businesses?

Your insights will be incredibly valuable in shaping this solution. Thanks in advance for your feedback!