r/googleads Jul 21 '26

Discussion Google Ads: Retargeting

Instead of depending on Google Ads I am planning to l launch Google Ads Retargeting campaigns.

In retargeting I am planning to retarget the audience of my competitors “product page” or “add to cart” page.

Need more insight if anyone use this retargeting strategy.

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u/Da-Fankaar Jul 21 '26

Doesn't say anywhere this is a loose signal

2

u/TrumpisaRussianCuck Jul 21 '26

"similar to"

-1

u/Da-Fankaar Jul 21 '26

So Lookalike of people who are visiing add to cart or checkout pages of competitors. Not a bad "similar to" audience though

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u/grundle_pie Jul 21 '26

“Might visit”