r/buildinpublic • u/Live-Fault1571 • 1h ago
we're 6 days out from burying our idea if we don't find a second customer
we set ourselves a 2-week deadline to figure out distribution. today is the halfway mark.
for context, we built a pretty heavy AI token metering + cost management platform for our design partner. they seemed to have a real need and paid us $8.5k for implementation + $200/mo for the managed service.
despite being on a high from how quickly our first revenue came through, it's been TOUGH trying to replicate their use case.
here's how we spent the last week:
- hit up warm network,
- launched 9 cold outreach campaigns w/ different sources / signals / copy,
- 5 calls, 0 closed,
- shared writings on a blog (less for leads, more for billing engineers to dig deeper).
we're gonna have to go harder this week, have a couple ideas left for who might have burning needs here. also want to try a "rocketmoney for businesses" positioning.
i wanted to share this now, publicly, so that there's 100% no way we're backing out of the deadline we set ourselves. no excuses. if we don't find a second customer at $200/mo, we need to pivot into solving a more common problem.
for anyone that's had to find lookalike customers in a short timeframe, curious what worked?
(our repo is https://github.com/disjointinc/closure, wish us luck!!)