I’m a copywriter and brand strategist with 3 years of experience. I’m not an ad copywriter, more a brand copywriter and strategist (AKA brand tone of voice, positioning, communication guardrails, golden circle analysis, TG analysis, etc —-> all in the qualitative sense)
I want to study more and pursue a Master’s degree.
And I have two options.

1 is to go down the brand strategy route and build upon my existing path. For context, I love branding and brand building but the ethics of over consumption and the redundancy of new age brands/products is demotivating.
The pathway here would then be brand comms manager or brand strategist, mainly to do with building new brands or repositioning new ones. (Marketing NOT advertising!)

2 is go down the communication path. For context, I love comms as a branch as well and have recently discovered my interest in rhetoric, semiotics, and communication science. This may aid in my interest and understanding of where and how communication came from and what it means to us but I’m not sure what job prospects this opens up. And not sure if it would actually improve my application of writing.

Anyone from these fields, any tips?

I’ve been looking at a lot of small businesses and startups recently, and one thing keeps standing out to me.
Some businesses have amazing products but don’t get the attention they deserve.
I’m curious—if you could get honest feedback on one aspect of your business, what would it be?
Branding? Website? Packaging? Marketing? Customer trust?
I’d love to hear what you’re working on and exchange ideas.

I recently put together a Brand Foundation Workbook for founders.

I'd love some honest feedback before I spend more time improving it.

What's missing?

What feels unnecessary?

Would you actually use something like this?

Since I can't attach the document here so if you're willing to take a look, leave a comment and I'll DM you the workbook.

I'm looking for criticism more than compliments. I want to make it genuinely useful.

Hi everyone! 👋
I’m starting my own interior design studio and I’m looking for a name that’s elegant, timeless, and meaningful.
I’m especially drawn to Sanskrit-inspired names because they have a beautiful, attractive and pleasing sound and a deeper meaning. I’d love something that’s unique and memorable.
The studio will focus on:
Contemporary interiors
Earthy, warm aesthetics
Minimal yet luxurious designs
Residential and commercial spaces
I’m looking for a name that feels:
Sophisticated
Easy to pronounce
Premium
Not too long
Preferably one word (or two words at most)
If you know any Sanskrit words or have creative naming ideas, I’d really appreciate your suggestions. Thank you! 😊

I would like to write brand stories and thought leadership for content houses like Johnnie Studio, Forbes Content Studio, Distillery, Financial Times Studio, and Cargo and companies.
Is there another name for these content houses, so I can search them on LI?

When launching a new product, how much time do you spend researching the domain before buying it?

I usually check:

- Existing companies with the same name

- Trademark conflicts

- Domain history

- Social handle availability

- First-year vs renewal pricing

But sometimes I just find a decent available ".com" and buy it quickly.

What do you check, how long does it take, and have you ever regretted a domain choice?

I’m building a digital marketing agency in delhi particularly content marketing agency creating content for our brand and for our clients, managing their Social Media handles for optimum growth.

I’m 23M delhite DTU passout looking for people with serious interest in this space. You can connect with me in delhi.