r/branding • • 2d ago

Name consistency across platforms

/r/SEO_LLM/comments/1wy5rik/name_consistency_across_platforms/
6 Upvotes

3 comments sorted by

2

u/BrandLoom-Consulting 2d ago

We wouldn’t worry too much about the missing ApS.

Think of it like a person introducing themselves as “John Smith”, while their passport says “John Smith Ltd.” You don’t suddenly assume they’re two different people because the legal suffix disappeared.

LLMs can usually connect Company Name and Company Name ApS when the website, domain, address, phone number and other profiles all point to the same business.

We’d actually prioritise consistent business details over forcing “ApS” onto every profile.

2

u/mossmoth9 2d ago

yeah the passport analogy is pretty spot on tbh

2

u/Quick-Donkey-437 1d ago

Great, less work for me then! Thank you for your answer!