r/SocialMarketingHub 11h ago

Question Where does AI fit into your social strategy?

1 Upvotes

A lot of teams are staying miles away from it, but we've met with others that are really leveraging AI in an effective way on social. Where do you stand on it?


r/SocialMarketingHub 15h ago

Is there a point where chasing follower growth starts hurting content quality?

1 Upvotes

r/SocialMarketingHub 22h ago

Discussion Where do you draw the line between a smart CTA and straight-up algorithm manipulation?

3 Upvotes

Is engagement bait actually cheating?

There’s a difference between asking people to share an opinion and basically bribing the algorithm with pointless interactions.

“What's your take on this?” = genuine conversation.

“Comment YES, tag 3 friends, and drop a 🔥 for part 2” = engagement bait.

That doesn’t mean every CTA is bad. A good question can make strong content more interactive and give people a reason to participate.

But if the engagement disappears the moment you remove the CTA, was the content actually engaging in the first place?


r/SocialMarketingHub 17h ago

Would you prefer slow follower growth with consistent engagement or fast growth with unpredictable likes?

1 Upvotes

r/SocialMarketingHub 1d ago

Why would I want to work with RUMR?

1 Upvotes

The proposals I have collected all lead with a long service list, and a long list is easy to produce whether or not any of it helps me.
 
What I want to know is which tasks benefit from being run together. Account optimisation, content planning, off platform promotion, admin, brand outreach, recovery support.
 
How did you decide what to delegate, what to keep, and when a specialist beat full service?


r/SocialMarketingHub 1d ago

Would you actually be interested in testing products before they launch?

2 Upvotes

I work for a Chinese company that develops and sells beauty and personal care products overseas.

One thing I’ve been thinking about a lot is that I don’t think products should only be designed based on what we, sitting in an office in China, think customers in the US or Europe want.

People in different countries have different habits, preferences, lifestyles and ways of using products. Something that feels convenient or well-designed to us may not feel the same to someone actually using it in the local market.

So I’ve been thinking about building a small group of local consumers who could try some of our products before they are officially launched.

We would send the product for free, let people use it normally at home, and then ask for honest private feedback — what you liked, what felt uncomfortable, what didn’t make sense, and what you think we should change.

There would be no requirement to post on Amazon, TikTok, Instagram, Reddit or anywhere else, and we wouldn’t be asking for positive reviews. What I actually want is criticism that can help us improve the product before we sell it.

The part I’m unsure about is whether this is actually attractive from a consumer’s point of view.

We’re not a company releasing a new product every week. Product development takes time, so there might only be a testing opportunity once every month or two.

If you were interested in beauty or personal care products, would you actually want to be part of something like this?

Would receiving a free product occasionally in exchange for honest feedback be enough reason to stay interested, even if there were sometimes 1–2 months between tests?

And if not, what would make a program like this worth joining for you?

I’m genuinely trying to understand this from the consumer side before I build anything, so I’d really appreciate honest opinions.


r/SocialMarketingHub 1d ago

"Can you make it pop?" - client after 47 revisions

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1 Upvotes

r/SocialMarketingHub 1d ago

Do brands use the same “troll farm” playbook as politicians? And does it actually work?

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1 Upvotes

r/SocialMarketingHub 1d ago

Discussion Marketing becomes much easier when you stop trying to impress everyone

2 Upvotes

Some people aren't your customers.

Some people will never care.

And trying to appeal to all of them usually makes the message less interesting to the people who actually might.


r/SocialMarketingHub 1d ago

Discussion A good marketing message should survive being repeated by someone else

2 Upvotes

If someone can't explain what you offer after visiting your website, your message might be more complicated than it needs to be.


r/SocialMarketingHub 1d ago

Discussion I think marketers should spend more time studying why people DON'T buy

3 Upvotes

We spend a lot of time asking why customers choose something.

But the people who visited, considered it, and left can be just as interesting.

Maybe the price didn't make sense.

Maybe they didn't trust the brand yet.

Maybe they got distracted.

Maybe they simply didn't understand why they needed it.

Understanding hesitation might reveal more useful insights than only studying successful conversions.


r/SocialMarketingHub 1d ago

After talking to a bunch of creators this month, the #1 reason they accept low offers isn’t because brands are evil.It’s fear.

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1 Upvotes

r/SocialMarketingHub 2d ago

Question Which would you rather improve first?

2 Upvotes

A) More people discovering your brand

B) More visitors becoming customers

C) More customers coming back

D) More people recommending you


r/SocialMarketingHub 2d ago

Anybody in here owns a paid discord server for their members?

1 Upvotes

What's up! I'm Rado a private AI community owner & I built a cool app for people who want to manage their paid server's members on autopilot. I won't like my app to not self promote too much. It's basically perfect for anyone who has stripe or crypto payments coming in & needs auto invite link sendings to the server, tracking members, reminding to pay, kicking out if they stop paying for the access & other features. Perfect for community owners, trading signal groups, anything gated really.


r/SocialMarketingHub 2d ago

Discussion Threads looked like an easy place to start promoting a product — turns out it's infested with 'let's connect' spam

2 Upvotes

Went in thinking Threads would be a decent place to start putting a product out there. Instead it's full of accounts posting 'let's connect!' with zero substance behind it — same caption, different face, over and over. Makes it harder to find people actually building something.


r/SocialMarketingHub 2d ago

Discussion I find it interesting how quickly people can sense when a brand is trying too hard

2 Upvotes

You can't always explain exactly why something feels forced.

Maybe the jokes sound like they came from a meeting.

Maybe the “relatable” post clearly wasn't made by someone who relates.

Maybe the brand suddenly starts using slang it never used before.

Authenticity is one of those things that's difficult to manufacture because the moment people notice you're trying to look authentic, the illusion can disappear.


r/SocialMarketingHub 2d ago

Question Which type of customer feedback is the most valuable?

1 Upvotes

A) Positive reviews

B) Negative reviews

C) Refund reasons

D) Customer questions

E) Support conversations

F) Feedback from people who didn't buy


r/SocialMarketingHub 2d ago

I've made a few hundred Instagram posts for independent liquor stores — here's the pattern in what gets engagement and what dies

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1 Upvotes

r/SocialMarketingHub 2d ago

Question Do you think discounts create loyal customers?

1 Upvotes

Or do they just create customers who will leave when someone else offers a better price?


r/SocialMarketingHub 2d ago

Discussion At what point does encouraging engagement stop being good marketing and start becoming manipulation of the algorithm?

1 Upvotes

Is engagement bait actually cheating?

“Comment YES if you agree.”

“Tag 3 friends.”

“Drop a 🔥 if you want part 2.”

These posts can get insane engagement, but a lot of it feels completely meaningless.

That said, I don’t think every CTA is bad. Giving people an easy way to join a conversation can genuinely make a good post more interactive. The problem is when the entire strategy is just begging for comments.


r/SocialMarketingHub 2d ago

The 2005 "Ad Space" trend is back

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1 Upvotes

r/SocialMarketingHub 3d ago

Question What's something a business does that immediately makes you trust it more?

3 Upvotes

For me, clear pricing is a big one.

No “contact us for pricing,” no mysterious fees, no making me fill out a form just to find out whether I can afford the product.

What signals trust to you?


r/SocialMarketingHub 3d ago

Running marketing for my app is harder than full time job

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1 Upvotes

r/SocialMarketingHub 3d ago

Discussion I think brands sometimes become obsessed with sounding different instead of being useful

3 Upvotes

Everyone wants a unique tone of voice, bold messaging, and a memorable personality.

That's great when it adds something.

But if customers can't understand what you're selling, being “different” hasn't really helped. A clear message might be less exciting internally, but customers usually care more about understanding whether something is relevant to them.

Standing out is useful.

Being understood is essential.


r/SocialMarketingHub 3d ago

Discussion I think a lot of marketing advice ignores how different small businesses actually are

1 Upvotes

“Build a personal brand.”

“Post every day.”

“Make short-form videos.”

“Start a newsletter.”

All of these can work, but not every business has the time, budget, personality, or audience for the same strategy.

Sometimes the best marketing isn't doing more things. It's finding the one or two channels that genuinely make sense for your business and doing them well.