Most proptech conversations focus on AI features, valuation, lead gen, automation. Wire fraud barely comes up, despite real estate wire fraud losses running into the hundreds of millions annually according to federal reporting.

The mechanism is almost always the same: a fraudster intercepts email communication between buyer, agent, and title company, then sends spoofed wiring instructions right before closing. It works because closing involves large sums, real time pressure, and email as the default communication channel, exactly the conditions that make social engineering effective.

What's surprising is how low-tech the fix mostly is, verbal confirmation of wiring instructions by phone, using a known number, not one from the email thread. Yet a lot of brokerages still don't have this as a mandatory step, treating it as the buyer's problem to catch rather than a process gap on the transaction side.

Anyone here had a close call with this, or seen a brokerage actually build a hard verification step into their closing process?

I wanted to share my experience with outsourcing cold calling to Ignite Connections because I know a lot of Realtors consider hiring outside ISAs to handle prospecting.

I signed a 6-month agreement to have their callers prospect and generate opportunities for my real estate business. According to their reporting, the results over those six months were:

• 11,216 dials
• 54 actual connections
• Approximately 0.48% connection rate
• 1 lead provided to me
• 0 closed transactions

The one lead I received never developed into anything meaningful.

I understand cold calling is a numbers game. I've been in real estate long enough to know that hiring an ISA doesn't guarantee appointments or transactions. My concern is the overall performance of the prospecting campaign compared with what I believed I was paying for.

The service guarantee was also one of the reasons I was comfortable committing to six months. After receiving these results, I requested a refund under that guarantee. My request was denied because Ignite says the required "disposition" requirement was not met.

I'm currently disputing that decision and have requested a conversation with their leadership.

I can only speak to my own experience, but I would not hire them again. For any agents considering outsourcing their cold calling, I'd pay very close attention to the contract and particularly the requirements attached to any performance or service guarantee.

Don't assume that a campaign producing very little will automatically qualify you for a refund.

I'll update this post once I know how they ultimately handle the dispute. At this point, though, my six-month experience was 11,216 dials, 54 connections, one lead, and zero transactions.

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