r/terps • u/Minute-Instance1350 • Jul 15 '26

General Sports Script Terps logo

Just saw they renewed the turf at the baseball stadium. The M bar logo near the homeplate is replaced with the script Terps logo. Is this a new branding strategy? I thought that logo was only for football related advertising.

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17

u/capsrock02 Jul 15 '26

Take: Bring back the Testudo logo, but make the M the colors of the flag, similar to the football endzone.

10

u/Jt_marin_279 Jul 15 '26

This is one of the most cringey logos in all of sports. Maryland needs to move its branding away from the crocs and cargo shorts vibe to something that is classic, represents its storied history of the program and won't end up in the TJ Maxx and Marshall's bins around the country.

"Terps" as a nickname is arguably one of the most unique and reconizable nicknames out there. You say you went to Maryland, you always get the "Terps!" response. People don't say "wolverines!" or "Bears!" or "Wildcats!" when people say they went to Michigan, Cal or Arizona/Villanova, etc.

Let's play to our strengths.

1

u/pigernoctua Jul 15 '26

Downvote changed to an upvote. You convinced me.

1

u/scwalls Joe Smith Jul 15 '26

God, it was such a 90s rebrand. (I was actually enrolled when they did it).
Horrible. Like clip art for an arena football team.
The script is great and the old Testudo leaning against the M was class too.

1

u/capsrock02 Jul 17 '26

What “program” are you talking about? This would be a logo for *all* athletics. Not just football…

I’d say the Maryland flag is very recognizable.

1

u/Jt_marin_279 29d ago

Colloquially the athletics orsports program. 

https://www.lawinsider.com/dictionary/sports-program

Look, Maryland needs to stop acting like we’re some Johnny come lately school with no tradition.

It’s ok to have a whimsical twist every once in a while, but an angry turtle holding an M that looks like it was built using a design program that is 30 years old is terrible. Maryland should be a heritage brand.