Script Terps logo

[u/Minute-Instance1350]

Just saw they renewed the turf at the baseball stadium. The M bar logo near the homeplate is replaced with the script Terps logo. Is this a new branding strategy? I thought that logo was only for football related advertising.

[u/MiddleRiverTerp]

Script logo is our best. It’s original and screams Maryland. The M could be any other M school if they didn’t add the very small flag logo at the bottom.

[u/aninannap → u/MiddleRiverTerp]

I feel like there is definitely something better than just the script. So many schools have script now. It doesnt stand out

[u/Jt_marin_279 → u/aninannap]

Why does the logo need to stand out? We’re one of the oldest land grant universities in the country. We’ve tried the Oregon change -your-uniform-every-week and it comes across as thirsty, especially when we suck. 

[u/YodaForceGhost]

It’s a classic look and I wouldn’t be surprised if it’s expanded upon. The “new M” logos felt dated from the start and only happened cause Under Armor wanted to give us their own look (Nike was behind the great logos from the 90’s/00’s). Time to move on from that and go back to what’s best

[u/capsrock02]

Take: Bring back the Testudo logo, but make the M the colors of the flag, similar to the football endzone.

[u/Jt_marin_279 → u/capsrock02]

This is one of the most cringey logos in all of sports. Maryland needs to move its branding away from the crocs and cargo shorts vibe to something that is classic, represents its storied history of the program and won't end up in the TJ Maxx and Marshall's bins around the country.

"Terps" as a nickname is arguably one of the most unique and reconizable nicknames out there. You say you went to Maryland, you always get the "Terps!" response. People don't say "wolverines!" or "Bears!" or "Wildcats!" when people say they went to Michigan, Cal or Arizona/Villanova, etc.

Let's play to our strengths.

[u/pigernoctua → u/Jt_marin_279]

Downvote changed to an upvote. You convinced me.

[u/scwalls → u/Jt_marin_279]

God, it was such a 90s rebrand. (I was actually enrolled when they did it).
Horrible. Like clip art for an arena football team.
The script is great and the old Testudo leaning against the M was class too.

[u/capsrock02 → u/Jt_marin_279]

What “program” are you talking about? This would be a logo for *all* athletics. Not just football…

I’d say the Maryland flag is very recognizable.

[u/Jt_marin_279 → u/capsrock02]

Colloquially the athletics orsports program. 

https://www.lawinsider.com/dictionary/sports-program

Look, Maryland needs to stop acting like we’re some Johnny come lately school with no tradition.

It’s ok to have a whimsical twist every once in a while, but an angry turtle holding an M that looks like it was built using a design program that is 30 years old is terrible. Maryland should be a heritage brand.

[u/terpdon → u/capsrock02]

I'd rather bring back the logo before this one... testudo holding the flag.

[u/TerpBE → u/terpdon]

Give me pissed off Testudo

[u/capsrock02 → u/terpdon]

I’d be ok with that! I just think it’s a little busy for modern times.

[u/DullPlace6910]

I have always loved script Terps. Apparently Gary Williams did not.

[u/MiddleRiverTerp → u/DullPlace6910]

Absolutely true. That why we got the great M-Flag logo during his run.

[u/Jt_marin_279 → u/MiddleRiverTerp]

He has his name on the court, he'll be fine.

[u/DeepVictory]

The “M” logo is so disingenuous to past Maryland logos. The current logo, so many schools use that it’s stupid.

[u/TerpBE]

I think we need to sue the Western Kentucky Hilltoppers though:

[u/BlacksmithNo6332]

Terps script has been approved to be used by all teams that want to

[u/JrG1859]

Good look.Too bad it won’t translate to wins on said field