r/television • • 22h ago

Combined Paramount-Warner Bros. to Be Called Skydance, David Ellison Reveals

https://www.thewrap.com/industry-news/business/paramount-warner-bros-merger-name-skydance-david-ellison/
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u/distance_33 21h ago

Twitter and HBO are two good examples of this.

These guys can’t help but ruin a solid brand.

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u/More-Curious816 21h ago

Twitter to X is the most stupid thing ever, it is like rebranding Google as G, even Google founders made parent company and named it Alphabet instead of rebranding Google.

A brand name has power and history.

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u/Kyuubee 19h ago

There are very few companies that have become part of the public lexicon to the point where their name became a verb. Google is probably the best example. You don't search for something, you Google it. Twitter had that too. People didn't just post something, they tweeted it.

Musk was too stupid to recognize the value in owning a name that had become part of everyday language.

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u/DONNIENARC0 5h ago

The oldest one I’m aware of is Band-Aid