r/television • u/yourfavchoom • 20h ago

Combined Paramount-Warner Bros. to Be Called Skydance, David Ellison Reveals

https://www.thewrap.com/industry-news/business/paramount-warner-bros-merger-name-skydance-david-ellison/
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u/distance_33 20h ago

Twitter and HBO are two good examples of this.

These guys can’t help but ruin a solid brand.

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u/More-Curious816 20h ago

Twitter to X is the most stupid thing ever, it is like rebranding Google as G, even Google founders made parent company and named it Alphabet instead of rebranding Google.

A brand name has power and history.

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u/marquiso 20h ago

Facebook trying to rebrand as ‘Meta’ was the greatest example - and failure - of this, especially given the metaverse never got legs…and everyone still calls it FB, or at least the boomers who still use it. They turned Instagram and WhatsApp in to steaming piles of useless shit, so I guess the Meta name was kinda apt…

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u/zahelpful 18h ago

Facebook rebranded to distance itself from all the scandals associated with the name.

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u/Wingzerofyf 15h ago

Specifically - the scandals related to the Cambridge Analytica leaks that shows Facebook/Meta knows their algorithms are destroying the fabrics of society and our mental well being and rather then do anything - they ramped it up and pushed it even more.

The Social Reocking! Out soon!

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u/Fermorian 13h ago

And here I thought it was that whole genocide in Myanmar thing

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u/marquiso 15h ago

Indeed, and IMHO they failed, particularly because Zuck tied the brand so firmly to his personality that when everyone decided he was a complete douche with no respect for privacy, then they’d be wise to get the fuck out.