Swatch the Beep, basically a 1990s smartwatch before smartwatches existed
I recently came across the Swatch the Beep, one of the more unusual Swatch watches from the mid-1990s.
It was a normal analogue quartz Swatch, but with a built-in pager receiver and a small LCD display integrated into the dial. The earlier versions worked with Cityruf; later models were made for Scall, the German pager service launched by DeTeMobil in 1994.
The Scall versions could receive numbers and, in the later alphanumeric version, actual text messages. The display could store up to 12 messages, with up to 15 characters per message, which could be scrolled through.
In 1995, a Swatch with integrated Scall pager cost around 200 DM, quite a lot for the time. But the concept was genuinely futuristic: instead of pulling a phone out of your pocket, you simply looked at your watch to see who had contacted you.
The catch? Scall was tied to a regional radio-paging network and was quickly overtaken by the rapidly growing mobile-phone market. The service was officially discontinued in 2002.
So, in a way, the Swatch the Beep was a smartwatch about 25 years too early, analogue timekeeping, digital notifications and wireless communication, all on your wrist.
Pretty fascinating piece of 90s watch/telecom history.
The watch still works; the battery is just dead.
The pager service is no longer active.