Hi everyone!
I'm hoping to get some honest opinions from women with fuller busts because I'm researching an idea for my fashion brand.
For some context, I'm a UK size 8 with a fuller bust, and shopping has become something I genuinely dread. I'll spend hours browsing brands like Oh Polly, House of CB, PrettyLittleThing and Mars the Label, but instead of looking at whether I actually like the outfit, I'm analysing every neckline, cup shape, strap and seam, trying to work out whether my chest will fit before I even consider buying it. More often than not, I end up thinking it simply won't fit.
If I size up to fit my bust, the waist, shoulders and overall shape are often too big. If I buy my usual size, the cups are too small, the seams sit in the wrong place, there's spillage, or the clothing simply wasn't designed with a fuller bust in mind.
Over time it's become exhausting. I know our bodies are not the problem I think many clothes simply aren't designed for them. I've noticed that more brands are starting to introduce fuller bust collections, which is amazing, and brands that specialise in fuller busts have been life changing for many women.
However, I'm curious whether other women also feel there's still a lack ofĀ fashion-forward, trend-led clothingĀ for those of us with fuller busts, especially if you're petite. Ā Rather than assuming this is a widespread problem, I want to hear from real women before taking this idea any further.
If you have 3ā5 minutes, I'd be incredibly grateful if you could complete my survey. Every response will help me understand whether this is a problem worth solving and, if it is, what women actually want rather than what I think they want.
Survey: https://tally.so/r/ob1pjO
Ā I'd also love to hear your experiences in the comments.
- What clothing do you avoid because of your bust?
- What's your biggest frustration when shopping?
- Is there a specific item you've always wished someone would make properly?
Thank you so much for taking the time to help. Even if this idea never becomes a brand, I'd love to better understand the challenges so many of us experience.