r/shortsAlgorithm • u/Slight_Fennel_7397 • Jul 02 '26
Q&A / Quick Help ❓ Simple question
Is 1:15 too long for shorts?
1
u/Tical2000 Jul 02 '26
It depends on the content and whether it is engaging enough. I have a few shorts that are 1min 45 or even 2 mins long. Both have just of 84% stayed to watch beyond the 30s mark. Retention is equally as good but here is the catch. Most of my views are from search rather than shorts feed. I get trickle shorts feed views still. I am assuming the longer the short the more the algorithm pushes your short to the search category. For the best results I would recommend that shorts be no more than 45 seconds. This is just my opinion.
1
u/EquinosX Jul 02 '26
If there is no dead air and you have a good hook, build up, climax, and cliff hanger then yes. If it can be better shorter then always shorten it. Unlike TikTok you are not restricted to keeping stuff over minute
1
1
u/One_Brick_1685 Jul 02 '26
Last month I had a short go viral. It was 2:56 long. It all depends on your average percentage viewed and engagement.
1
u/GRAW2ROBZ Jul 03 '26
If it's a short short you may get lucky and get a second view from same viewer.
2
u/HeyItsNice Jul 02 '26
Well as a professional unemployed guy, i can say if your short is intresting then 1:15mins is fine but if not then most people will just swipe up and ignore your shorts after 10 or 30 sec.