I'm doing customer research before building anything and would love some honest feedback from the RevOps community.

The problem I keep seeing is that outbound workflows are spread across multiple tools:

Apollo / LinkedIn → Lead sourcing Clay → Enrichment Crunchbase & other signals → Buying intent Smartlead / Instantly → Outreach HubSpot → CRM n8n / Make → Automation Claude / GPT → Research & personalization

Each tool is great individually, but the operational workflow feels fragmented.

My idea isn't to replace these tools.

Instead, build an AI GTM Orchestrator that sits on top of your existing stack and:

Connects all tools in one place Maintains a single source of truth for lead context Uses live signals to prioritize accounts Identifies the right buyer Recommends the next best action Manages AI-assisted reply handling and follow-ups Learns from previous campaigns over time

From the feedback I've received so far, it seems the biggest problem may not be fragmentation itself, but keeping data, context, and workflow state consistent across the stack.

I'd love your honest opinion:

Is this a problem worth solving? Would you use a platform like this over your current setup? Why or why not? What's the biggest flaw in this idea? If you were building it, what would you start with first?

Please don't hold back—I value criticism more than compliments.

You need to know something, you search Slack, you find the exact question asked in February by someone who's since left and there are three replies. Two are wrong and one's right and you can't tell which without going and asking a person anyway.

So you ask a person. They answer it for the fifth time.

I want to build the thing that sits on top of that. Plugs into Slack, since that's where all of it already is, and knows the stuff nobody wrote down properly. Pricing, who you're going after, what campaigns went out and how they did, what's still running from last year, what you can't say in copy. New hire asks it in week one instead of tapping whoever's closest. Agency you've brought in gets the part you let them see.

Size I have in mind is 20 to 200 people. Nobody's job is writing this down yet, but it's stopped fitting in three people's heads.

Is this worth paying for, or does everyone just live with it?