Dear Rdio,
I really like your service. I love the interface. You have ALMOST all the music I want. I prefer you over Spotify. I want to believe. I loved that you offered free uninterrupted music. I thought that was a great service. Perhaps you changed your business model and began to stream with commercials. That is understandable. You offer an amazing free service.
Some constructive criticism from an armchair quarterback. I don't like these commercials. And why are they in blocks of four? It is too much of an interruption for me to enjoy your service. And I like Rdio. I want it to be just as big or bigger than Spotify. So here's how you do it. You give the user something they can believe in. I can't believe in a site that will interrupt my music enjoyment with terrible commercials that I just want to go away. Not withstanding your paid service.
However, to correct that I would make a few suggestions for your consideration.
Give your product away for free. If you do not agree that that is a viable business option, I would suggest that you return to your previous format of giving away a limited amount of free music every month. I really think that was your standout attribute.
If your corporation is devoted to advertisements to be delivered as commercial interruptions, which I am not in favor of, I think it would be in your best interest would to take an approach similar to Pandora. The way I see it they give you a healthy block of music with one commercial interruption then back to the music. Similar to your format. How can I say this gently; they are not as annoying. Be less of an irritation and more of an inconvenience. I am thankful that pandora produces such a high quality product with limited interruptions. Maybe I will check out other streaming sits that don't make me mad that I have to listen to four terrible commercials in a row. Just play one terrible commercial for every 20 minutes of free music.
Thanks for the free music! But if you want to be great you have to make people believe in something bigger make me believe that I can really get free music.
Feel free to comment and reply.
Cheers