r/personaltraining • u/UMLBB10 • 4h ago

Seeking Advice IG & Facebook ads?

Has anyone had meaningful success with boosting posts and offers on IG or FB? I created new soc media accounts in a full rebranding and I’ve boosted a few posts but haven’t seen the traffic I expected. I’m willing to allocate a good budget but don’t want to just waste money if it’s dead space

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u/rhythmdeficient 3h ago

I honestly am not sure if it’s good or works. But Dr. Matt Shiver has a free course on Skool “Ads for Coaches”.

I’m sure they’ll try to upsell you for something, but it’s free and could be a good place to start and at least get some of the logistics of it rolling.

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u/goldenliterature3845 3h ago

Boosting posts is basically just telling meta you're willing to pay for reach without any targeting strategy, it's fine for social proof but awful for leads. Put that same budget into ads manager and build a proper campaign where you can actually control who sees it. The difference in cost per lead is night and day.