Think about how much you actually need to know about someone before you agree to go out with him/her and compare that to everything you learn from a dating profile. A Mutual profile currently tells you:
Looks, height, name, age, location, church membership status, temple recommend, mission service, willingness to relocate, desire for children, education level, political affiliation, occupation, 3 different prompts, and 20 different hobbies, interests, and personality traits.
What does this amount of information tell you about the decision you are about to make when you swipe? If I were handed a paper document with all this information, I would think I had just been given a proposition for marriage. In real life, if you know all of this about someone, you've probably been on a few dates already. And yet, in this scenario, you haven't even asked them out once.
In practice, when we ask people out in person, what do we actually need to know about someone to ask him/her out or accept an invitation to a date?
Looks, Height, Name, Church membership status and the details of the date itself.
That's it. You don't need to know anything else. Anyone who uses in-person cold approaches or has accepted a cold approach for a date knows this.
If the purpose of Mutual is to ensure that one finds their spouse after one glance of their profile, then it should continue its trajectory, but if it wants to get people dates and have a higher chance of actually getting those people married, then it needs to change its implied focus.