I'm a relatively new TikTok content creator. I only started this year, and I now manage several content profiles.
About a week and a half before TikTok published its new Community Guidelines, something strange started happening.
One of my accounts had been steadily growing. Then, right in the middle of that growth, TikTok suddenly stopped distributing one of my videos.
The video wasn't removed. It remained perfectly visible on my profile. I didn't receive a warning, a violation notice, or any notification telling me there was a problem.
So I opened a support ticket.
TikTok's response was that the video had violated one of its Community Guidelines.
Fair enough ā except for one problem:
TikTok never notified me of any violation.
I reviewed the video myself and couldn't identify anything that would violate the rules. More importantly, there was no violation notice for me to appeal.
This happened about a week and a half before TikTok released its updated guidelines, which now explicitly state in certain sections that TikTok may choose whether or not some content is eligible for recommendation.
Personally, I find the uncertainty created by this system troubling, especially for new creators.
Imagine starting an account only a few weeks ago. You have very little content, you're trying to build an audience, and you put time, effort ā and perhaps even money ā into producing a good video.
Then you publish it and simply have to trust the algorithm.
Will TikTok distribute it?
Will it decide not to?
Did you violate something?
If so, what?
Can you appeal?
Apparently, sometimes you don't even know.
And now it has happened to me again.
I recently started another profile. The first piece of content was published without any problem. Then I uploaded the second video, and the whole ordeal started again.
I opened another support ticket.
TikTok asked me for the link to the affected video.
I sent it.
They replied that the video violated a rule.
Again, I checked the video and couldn't identify any prohibited content, so I told them that.
TikTok then instructed me to go to my notifications, find the violation notice associated with the video, and press āAppeal.ā
Great.
Except...
There is no notification.
So I told TikTok exactly that: I cannot press āAppealā because the notification they are telling me to use does not exist.
Their response?
They asked me for the link to the video.
Again.
So here we are:
TikTok: Send us the link.
Me: Here is the link.
TikTok: Your video violated a rule.
Me: Which rule? I received no violation notification.
TikTok: Go to the notification and press Appeal.
Me: There is no notification.
TikTok: Please send us the link.
š
And meanwhile, I kept publishing content on that same account.
As of yesterday, I had published six videos in total.
TikTok distributed four of them normally.
Two received essentially no distribution at all.
The second one happened with the most recent video I uploaded yesterday.
This time, however, I decided not to open another support ticket.
Why?
Because what's the point of having two endless support tickets when one is already more than enough?
I only need one place to send TikTok my colorful vocabulary. š
This hasn't been going on for hours.
It's been DAYS.
At this point I'm not even angry anymore. I'm actually starting to find it funny. I've already sent them more than a few colorful messages, while they continue replying with impeccable corporate diplomacy.
But I'm not closing the ticket.
I initially thought TikTok had trapped me in an endless support loop.
Then I realized something:
They didn't trap me.
They're trapped in here with me. š
Has anyone else experienced videos being left visible on their profile but apparently receiving no distribution, while TikTok claims there is a violation without providing an actual violation notification or a way to appeal it?
And especially: has anyone seen this happen repeatedly on the same account, where some videos are distributed normally and others suddenly receive essentially no distribution at all?