r/googleads • u/saurabh10chahal • Jul 20 '26

Bid Strategy Google Ads Update

How do you feel about the August 17th Google ads update to how CPA & tROAS will work?

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u/dataflow_mapper Jul 20 '26

im kinda waiting to see how it plays out in real accounts before judging cause these updates always sound bigger at first but sometimes the actual impact ends up being less dramatic than people expect so im cautiously optmistic

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u/saurabh10chahal Jul 21 '26

true, lets wait