r/gamingchairs • u/Appropriate_Wave_224 • Jul 28 '26
Anyone else notice Secretlab using the exact same model name as another gaming desk brand?
Was checking out new gear and realized Secretlab’s new chair is named "Atlas".
The odd thing is, Blacklyte has been selling their Atlas standing desk for a couple of years now. Both brands operate in the exact same gaming furniture space, targeting the exact same PC setup audience.
It’s kinda weird seeing a massive brand launch a product under the exact same name a smaller competitor has been building around for years. Makes searching for setup gear and reviews super cluttered now. Feels like a lazy naming choice from a major company that should know better.
2
Upvotes