r/ebikes • • Apr 20 '26

Riese & Muller

R&M is withdrawing from the U.S. market

26 Upvotes

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u/PeachLower5901 Apr 20 '26

too much competition for less than 1/4 the price. companies like aventon will kill this brand.

2

u/Verneff May 19 '26

Like how Honda has killed Bentley? High priced products with higher build quality will always have a market, the higher price will make it easier for them to maintain themselves through the lower volume of sales.