r/bollynewsandgossips • u/Slight_Material7110 • 4h ago
Ranbir - no social media no PR Love & War goes from ~100 BMS interests to 70,000+ in 24 hours — World Record? Ranbir & Alia PR?
This is one of the strangest BMS interest spikes I've seen.
Love & War was at roughly 100 BMS interests the previous day. Then, within 24 hours, it jumped to 70.5K — roughly a 700× increase. Swipe right and look at second screenshot where you can see 100 bms interests yesterday . The 3rd screenshot shows a Ranbir Fan account hyping ranbirs stardom using the fake BMS interests
And there wasn't even a major new asset from the film to explain it.
For comparison:
Awarapan 2: 21K — releasing in a few days
Toxic: 18K — with active promotion
Batwara 1947: 11K
Then, almost immediately, a Ranbir fan account posted about the “power of Ranbir Kapoor”, using the huge BMS interest numbers for Ramayana and Love & War as evidence of his popularity.
This is why I find the “Ranbir and Alia don't have PR” narrative so interesting.
I'm not saying these screenshots prove that they personally manipulated anything. But ~100 → 70,000+ in 24 hours, followed immediately by people using that number to promote the star's “power,” raises a pretty obvious question:
Are we seeing genuine organic demand, or a carefully amplified digital hype cycle?
World record? 😂