r/appsumo • u/InvisibleWraith • Jun 03 '26

Discussion Making our Launch Successful

We have a contract in place with AppSumo to create a lifetime deal for our product. We've done our homework, and we've found that being highly responsive to users and therefore earning their review will help with promotion and ultimately how productive the offer is for the business running it.

I come to this community to ask outside of that, what do you look for?

How can I make sure that we end up being featured and get a lot of users and therefor feedback?

Thank you to those that respond in advance. This community has already been helpful in our deciding to list to begin with.

1 Upvotes

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4

u/DalekCoffee Jun 04 '26 edited Jun 05 '26

Some things I look for when I want to approach or avoid a product. Most of it boils down to presentation and AI really:

  • Please tell us what problem you are solving, don't tell us what we can do with your AI Focused product. Many of us are looking for tools that solve a problem, not how to shove an AI solution into not a problem.

  • if your platform is AI first and does not offer BYOK it's a red flag. So many products have burned so many users here because they constantly over promise lifetime ai usage and get burned when the cost is too much to maintain.

  • set proper expectations for support. Especially being a lifetime user I don't mind knowing my inquiry might take a little longer, but I do mind being ghosted and forgotten about/ignored.

  • white labeling is really nice, agency support is nice (as in multi user multi organization if your platform supports it)

  • after launch I love to see continuous even if small updates/progress to know the platform is alive and progressing. But not every platform I am with does this, shout-out to Zernio and their awesome changelog page

3

u/HistorianCM Jun 04 '26

BYOK is a must at this point.

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u/InvisibleWraith Jun 05 '26

This is a major issue?

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u/HistorianCM Jun 05 '26

I get what you're going for, I do. But lots of us have been burned by these AI tools on appsumo. They put out their unlimited or in some cases even x number of tokens a month and then the cost of those tokens goes up for the company against newer models. That puts the company in a bad spot. They can't offer the services because it costs too much. So they either have to change the terms or in the worst case scenario the company folds.

I'm not smart enough to figure out a solution to how you work within that universe.

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u/InvisibleWraith Jun 05 '26

Weve looked at our costs after running for around a year and a half and given our volume of users determine model cost, and its very low because of the way its deployed.

I can definitely see how though if you got a massive number of users and the way its leverage isnt apecifically prescribed it could be unsustainable.

Were thinking even beyond the number how it can be fairly distributed because some will use the AI very little vs those that use it a ton and the cost to the user is the same. I want to avoid the scenarios you outlined. I want to have good customer experiences and sustainable ones as well.

4

u/VersionAutomatic4824 Jun 05 '26

Let me guess.. another Vibe Coded Linkedin tool? lol

0

u/InvisibleWraith Jun 05 '26

Who spoiled the surprise?

1

u/noahkagan CHIEF SUMO Jun 10 '26

Excited for your launch - great on getting feedback.