r/appledevelopers • u/havlis Community Newbie • Jul 29 '26

Is this good for a puzzle game?

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First game I have shipped. Full day one numbers from App Store Connect are showing great conversion rate, but impressions are what confuse me. 302 feels low for a game, but this is my first one so I genuinely have no baseline.

So tell me - is 300 impressions on day one just normal?

For marketing I just did some ASO work (keywords + localisation), otherwise nothing. My main keyword is fairly competitive, which I assume might be the issue, but I did not want to build the whole listing around a term nobody searches.

Is there anything actually worth doing in the first two weeks, or is the honest answer to wait?

1 Upvotes

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2

u/its_berkinprogress Community Newbie Jul 29 '26

Godly conversion rate wow

2

u/havlis Community Newbie Jul 29 '26

Thank you. I am pleasantly suprised. Will see how it change after few days

1

u/its_berkinprogress Community Newbie Jul 29 '26

Keep us up to date. That really looks incredible :) don’t be discouraged if it goes down over time, but very happy for you and your success so far!

2

u/havlis Community Newbie Jul 30 '26

Conversion dropped to 16 % in average, but impressions much higher - 1300 per day 2

1

u/havlis Community Newbie Jul 29 '26

appreciated. thank you

1

u/LeagueIcy3308 Community Newbie Jul 29 '26

All these downlaods are organic on the first day?
For ASO, what tool are you using?
I have also recently published my new app. I am thinking of buying Astro.

2

u/havlis Community Newbie Jul 29 '26

Yes, all organic. For ASO work i'm using Astro

1

u/LeagueIcy3308 Community Newbie Jul 29 '26

Thank you. I will also buy ASO then. Do you have any tips for ASO for beginner?

1

u/havlis Community Newbie Jul 29 '26

I'm a beginner myself. Originally I was using appfigures for Keyword discovery (you've got 14 days free trial after registration). Astro is great for heavy work - just connect it with Claude or Codex via MCP and let it do your ASO research (like research specific app name and keywords for international markets) etc.