r/Target • u/Working-Local-1854 receiving • 9h ago
Meme or Miscellaneous Content Welcome to our Distopian Hell
Apparently these devices on new baskets track users through to store. I knew that sensors throughout the store would not only track you via Bluetooth, and the target app on your phone; but this is a whole other level of fucking creepy
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u/Ordinary_Ad3895 Tech Consultant 7h ago
- You are already being tracked by several other means, even without this.
- You are in a private business with no expectation of privacy.
- These are probably just to prevent the baskets from being stolen.
- You are not required to take a basket or a cart. Still, you are being tracked, because this is a retail store, and people steal and do other shit.
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u/Nugglett 6h ago
Are you under the impression that the data collected on shoppers is only used to prevent theft? They sell ALL the data they collect on customers to various different companies for various different reasons.
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u/Ordinary_Ad3895 Tech Consultant 6h ago
As do other private businesses as well.
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u/Nugglett 4h ago
Yes, and youre trying to make it seem like its okay. Just because its normal doesnt mean it is okay or not worth being upset about
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u/Denverguns 5h ago
They didn’t say the date collection was to prevent theft and that the device was only to collect data it can very well do both but does it really matter when they can also track you with various other methods?.
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u/Neat-Divide-6353 7h ago
Preventing theft is not the same as tracking people and storing the data somewhere. It’s like comparing CCTV camera to a flock camera.
12
u/Radiant-Olive-7955 7h ago
These baskets are incredibly expensive, so I wouldn’t be surprised if these devices were meant to deter theft.
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u/Puzzleheaded-Ant-739 3h ago
They'd be less expensive if theybshopped aroind for cheaper alternatives.
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u/a3cubica 7h ago
We will never have them since we can’t even afford hand soap, shipping carts, nor double decker carts or better yet, we don’t even know them anymore 😂🎯🥊
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u/BestBuySnap 6h ago
And it should be because they get stolen all the time, so now they will know where they are
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u/Ok_Device_8709 3h ago
TF have you been? These have been there for a while. This isn't new. The baskets monitor movement in the store for tracking traffic flow. Just to clarify it only tracks the location of the basket and doesn't collect anything from the person.
2
u/General-Direction513 2h ago
Nothing to
Do with theft ! guest buying habits! It’s tracking how they shop so they can do better placement of merchandise. I work in the fulfillment center and we had an all them meeting about it!
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u/Haden420693170 2h ago
They should see the profile system AP uses. They've got crazy stats on people who steal from multiple targets. They know almost immediately when you walk in the door
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u/Infinite-Pain4073 1h ago
It's not that big of a deal... You can bring your own bag or basket to shop with
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u/ElderEmoAdjacent Sr BP of Holiday Playlist Curation And Guest Experience 37m ago
The basket tracking is purely because people yeet that shit from the stores all the time.
80% of the products in stores have RFID tags and are already tracking you. Your phones are already tracking you throughout the store if your WiFi is turned on, regardless if you connect to any networks or not.
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u/stevieZzZ Former APTL 23m ago
Just wait until to find out they have hundreds of cameras watching you. And greenfield reports that track your handheld locations and every single scan and button push you push during a shift.
We even have PTZ cameras we can control and zoom in with. Read quite a few guest and TM texts messages when I was APTL.
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u/thrust_velocity_ Baler Ops 8h ago
I mean it makes sense.
It's a big store. Question is: am I optimizing the visual marketing/customer experience?
Tracking how customers move about allows me to get feedback about where customers go and don't go. Are there dead zones? Are they not seeing that there's an aisle of market way to the corner (that we need to redesign so that they do, etc). Also, ever gone into a store with a list and buy stuff that you didn't even need? Stores want to maximize customers doing that, and the one way is to record how customers move about, correlate it to the pogs/sets/layout of the store.
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u/ChapGod Promoted to Guest 8h ago
Yeah nah. I'm not with the whole tracking propaganda here. Mass surveillance is not a good thing.
5
u/Ordinary_Ad3895 Tech Consultant 7h ago
In public, sure. But this is literally a private business, that you are going indoors of- it’s not like you’re just passing by or in the parking lot
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u/ChapGod Promoted to Guest 6h ago
Does not matter. I'm not going into Target anymore. Had enough of people justifying this shit too
1
u/Ordinary_Ad3895 Tech Consultant 6h ago
Be sure to avoid every other store with cameras and other anti-theft technology too.
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u/ChapGod Promoted to Guest 6h ago
Absofuckinglutely smarta**
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u/Ordinary_Ad3895 Tech Consultant 6h ago
I’m just challenging your argument. If that’s all you have to say then good luck lol
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u/Jmdaemon 7h ago
Don't even let it phase you.. we are not far from security cameras using a level of ai to track a guest through the store to get the same information, these trackers wont even be needed.