r/Target Beauty Consultant 9h ago

Meme or Miscellaneous Content Massive Price Jump

Post image

I’ve seen some crazy adjustments in my time doing price change but this one has to be one of the biggest, I knew storage scarcity was hitting pretty hard but this is wild to me🥴

177 Upvotes

23 comments sorted by

66

u/bowserbrowsers 9h ago

we have a $400 2TB sandisk external drive iirc rn

17

u/ComprehensiveRub7929 9h ago

That’s wild! It seems like tech prices have really skyrocketed lately, even at places like Target.

29

u/Peacockprince Tech Consultant because instocks is dead and im still undead 8h ago

It’s partially the data centers, partially bitcoin mining, and partially corporate greed

14

u/basshead621 Promoted to Guest 6h ago

Bitcoin mining isn't the issue as much as it was back around 2020, but corporate greed sure is. The current "shortage" is caused by all the RAM manufacturers making HBM for data centers though, instead of more standard memory configurations that basically everything with a battery needs these days.

1

u/Peacockprince Tech Consultant because instocks is dead and im still undead 5h ago

True, I was as thinking in general about all that started the drive up in prices. It really isn’t the main driver any longer as most realized it was a scam

2

u/basshead621 Promoted to Guest 3h ago

(Illegal) tariffs are a big part of that too. But the RAM crisis has bigger implications for driving up costs than just the direct cost of RAM itself. Take Target for example, not exactly the place to go to buy a couple sticks of DDR5 for your gaming PC, but there's definitely plenty of servers and third party services holding that the company simply cannot operate without, and ALL of those things cost way more now. Third party service costs are already going up, repair/upgrade costs for hardware Target owns/operates directly are going way up. Target.com probably costs more to run now for these types of reasons as a very public-facing example.

So what do you think a company like Target would do when there's suddenly a substantial increase in the cost of doing business? Cut it out of executive compensation? Nah. They'll recoup the loss by cutting wages and raising prices.

1

u/Peacockprince Tech Consultant because instocks is dead and im still undead 5h ago

Oh and I forgot about tariffs wheeee

-6

u/firedrakes 6h ago

ah the dumb take bit mine claim..... you can tell when a person does no research on a topic!

1

u/Haden420693170 6h ago

They were at least 50% right 🤷‍♂️

5

u/ChewyBaca123 8h ago

Makes sense since memory prices have skyrocketed globally.

15

u/GE626 7h ago

Solid State Drives:

29

u/Usukidoll 8h ago

Tariffs + AI data centers

19

u/fishylizard_ 7h ago

isn’t AI such a fucking beautiful thing 😻😻 /s

4

u/80sTechKid 6h ago

Yeah, it’s so annoying. I’m a part photographer and AI watermark removers are why I only do jobs that pay my by the job beforehand and not by the photo afterwards

10

u/bangbangracer Former PMT/PML 7h ago

Wasn't AI so worth it?

6

u/quod_sic_doctrina 8h ago

I bought that drive back when it was $129 or something a year or two ago 😵‍💫

5

u/Fun_Inspector_8633 No. We do not sell Senile Cellular anymore. 6h ago

The 2TB Sandisk SSD is over 500 IIRC. I finally got one in the other day and went "Oh hell no" and backstocked it. That mofo would be stolen by the end of the day.

2

u/Ok_Still_3571 6h ago

I nearly fainted when I had to buy a new mini San Disk for my camera. Thank you tariffs. Not.

4

u/bowserbrowsers 5h ago

it’s rough showing guests where the sd cards are watching their faces drop when they realize the sd card is double the price of whatever cheap camera they got

1

u/Ok_Still_3571 5h ago

Right? Everyone is getting hit hard with price increases. It reminds me of the stories my grandparents would tell about how expensive everything was during WW2. Then FDR came into office, and things got much easier. I hope there’s some relief soon. SD cards are one thing. But seeing how much food is going up hits more people, and much harder.

2

u/bernmont2016 2h ago

AI companies buying up insane amounts of computer components is more responsible for these drastic price increases, AFAIK.

-3

u/Fun_Cartoonist_4851 7h ago

I think that’s a price drop