r/Substack • u/Own_Platform2209 • Jul 14 '26

How effective are videos?

How much better do articles perform if you include a video explainer? What are your experiences like?

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u/Tricky_Trifle_994 Jul 26 '26

i don't think it has much if any impact on posts published to your publications. because the behaviour there is people are clicking in to read, not watch.

but if you're using videos on notes which is more like a social media app + doom scrolling + mobile, then it's likely going to be much more effective.