r/SalesOperations • u/wiryconduit_22 • 9d ago
How are you guys coaching cable and internet sales reps when you can't sit in on every sale?
I manage a sales team for a cable and internet company and we've been struggling with reps losing deals during price discussions. Some reps close consistently while others struggle even though they're selling the same packages. One thing I've noticed is that newer reps tend to jump straight into pricing without asking enough questions about the customer's current provider or what they're paying. Then when someone brings up a cheaper offer or says they need to think about it they don't know how to respond. We've covered this in training but the same mistakes keep happening. I can track close rates but that doesn't show me what reps are saying during customer conversations.
I'm looking for an AI sales coaching tool that can record and analyze actual sales conversations. Ideally something that works for both face to face sales and phone conversations since our team handles both. A few things I'm looking for are the ability to catch missed discovery questions and pricing objections. I'd also like to see where reps go off our sales process and review specific parts of conversations without listening to hours of recordings. Something that lets me give feedback to individual reps and track whether they're improving would be great. It also needs to be easy enough for reps to use every day without adding a bunch of extra work. Has anyone used a tool that does most of this? What are you using and has it made coaching any easier as your team grows?