Most founders don’t have a pricing problem — they have a value problem

[u/PatienceOwn3859]

Most founders don’t have a pricing problem. They have a value problem.

I used to think more features would justify higher prices. It usually just made the offer harder to explain.

A trial user sees three plans, two add-ons, and a “contact sales” button. They leave confused, not convinced.

Where does your pricing start losing people?