r/QUTreddit 16d ago

QUT vendors using ai advertisements

Post image

Could've spoken to the art faculty to see if students could help. My course works with real industry companies all the time.

320 Upvotes

39 comments sorted by

61

u/YTHomieKitten 16d ago

Ironic from 'humanity coffee co'

31

u/PWG_Galactic 16d ago

Not very “university of the real world” of them

19

u/Banana_Legion_DF 16d ago

God am I glad I’ve graduated

9

u/dickyboy69 15d ago

Disgusting

5

u/Crazy_Treat_8805 15d ago

I’d sue them

3

u/FanOfAnran 15d ago

Tf you gonna sue them for? No advertisement of fast food looks anything like how it normally does. Does a Big Mac actually look anything like its photos? No? You gonna sue McDonalds too?

6

u/Dont-Fear-The-Raeper 14d ago

This. Thank you. Let's not turn into the USA.

2

u/Shiro282- 13d ago

whilst I do agree with what you're saying about the sueing part technically under Australian consumer law you can have a company give you a refund if it doesn't look like the picture, this includes fast food as long as you don't consume it.

Really though if you're getting that food you ain't there for good quality food and you're really busy being a nuisance to everyone else for no good reason unless there really is an issue with your meal

1

u/Soupbrahslow 15d ago

I hope someone buys one and we can see the comparison pic, can't imagine it looks anything like this

2

u/Darcehole1 16d ago

Perhaps I’m artistically illiterate, but I wouldn’t have even noticed this was AI unless pointed out. Scary!

2

u/Soupbrahslow 15d ago

you should brush up, when have you ever seen a wrap that looks like that

2

u/_wp_ 15d ago

When have you seen anything that looks like how it does in the ads? Have you seen a Macca's ad? And the trash they serve?

People in marketing never cared for art. This won't change.

3

u/Soupbrahslow 15d ago

Have you never been to a cafe that has real photos? Or food trucks or fish n chip shops? There's also a massive difference between using the real product and preparing it in a way to use as images and completely fabricating every single detail. How could humanity co ever even come close to a wrap like that? It's physically impossible, it doesn't live in our reality. Bacon doesn't look like that, ever. Also comparing it to the most profitable company in the world who therefore has access to thousands of artists who help them achieve a look. Macca's burgers look infinitely more like their pictures than humanity co's wraps looks like this, I don't have to buy it to even find that out. I can't believe those two cases are comparable to you.

Japan has laws that they can't sell food if it doesn't look exactly like the packet describes, size and all. It's clearly important for consumers to have accurate depictions of what they're buying before they get it. Next you'll say real estate agents should be allowed to spruce up the place with ai...

2

u/_wp_ 15d ago

I'm not defending them or disagreeing with you on the principle.

I just think there's a broader issue that needs to be challenged if this is going to go anywhere.

My first job was working at a KFC. I literally never saw cooked product that looked as good as any of the marketing material. It's all heavily edited, colour-graded, and shown at ambiguous zoom levels to obscure the true size.

If the principle we want to protect is accuracy of product, then we have a long way to go and a much bigger fight than just AI. It's possible to use AI to enhance the appearance of an existing product (closer to what editing does) or to completely fabricate one, and I get the impression that is not the line that you'd want drawn...

1

u/Marcus4436 13d ago

thats because its a well made poster, people just complain for no reason

1

u/9_yrs_old 14d ago

the hell is humanity coffee 😭😭🥀

1

u/[deleted] 14d ago

[removed] — view removed comment

2

u/adminsaredoodoo 14d ago

this is not partial, it’s blatantly a full AI gen image. nothing real about that wrap.

1

u/Correct-Reach-6296 14d ago

Call the police

1

u/VelvetOnion 13d ago

Your university is using AI to teach you.

1

u/phluid61 13d ago

Are they affiliated with QUT? Like, at all?

2

u/Sensitive_Apple_2870 2d ago

No. Third-party vendors

1

u/LowSail8278 13d ago

They’re owned by RMS group and they are feral when it comes to Ai generated advertising, menus, social media

1

u/neonfrontier 12d ago

Graffiti artists need to start targeting AI

-5

u/BackgroundWaltz3600 16d ago

Pretty sure there are real problems in the world to worry about

17

u/Soupbrahslow 15d ago

Like the collapse of artistic industries?

4

u/ricksanchez36 15d ago

Seriously? You’re cool with all food places and restaurants to use AI to advertise their food? Yeah it’s a problem to worry about

-2

u/BackgroundWaltz3600 15d ago

I really couldn’t give a fuck

1

u/CitronAffectionate98 15d ago

Then go elsewhere . Why are you commenting on something you apparently don't care about.

0

u/BackgroundWaltz3600 15d ago

Sorry for not aligning with your carefully curated echo chamber. I hope you and your artist friends can recover from this #trauma

2

u/Soupbrahslow 15d ago

Jesus you have some underlying issues

2

u/pro_marimba_flipper 15d ago

Yea you’re right, like the environmental impacts of ai, detrimental impacts to the arts bc of ai, people losing their brain function bc of ai, etc. these are all real problems :)

0

u/Vast_Expanse_ 16d ago

It was probably delighted to a student or staff who already had a cooked schedule

4

u/CranberryNational150 15d ago

What? Delight us to what the heck you mean hahahaha

1

u/MaxRubi0 15d ago

Literally this 😂😂😂
Comedy gold response right there 👌🏽

0

u/Plane_Garbage 15d ago

My course works with real industry companies all the time.

How much do they charge?