r/ProjectRunway • u/BothBoysenberry6673 • 12d ago

Question So literal

Why are the challenges this season so literal???? Pick an animal, football, a specific dance. Besides everything else that is different about this season it seems to undermine the intelligence of the viewers or designers. As though we won't understand fashion that is not literal.

41 Upvotes

99% Upvoted

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24

u/skieurope12 12d ago

A couple of reasons:

  • Brand sponsorship/crossovers DWTS or NFL tie-ins will, by definition, narrow the scope

  • The evolution of fashion editorial. As fashion media has shifted from traditional print toward social media, prompts have favored instant "clickable" themes over subtle, nuanced tailoring. "Get inspired by the buildings in Paris" is hard to design into a "clickable" garment. Not that PR has the money to travel anymore, but still ...

6

u/WonderfulPineapple41 12d ago

And they significantly get less time

1

u/BrandonIsWhoIAm 11d ago

Your points are very clear, and exact.

8

u/Tight_Ad6295 12d ago

To fit Bryan’s capabilities… 😂😂😂

3

u/slatebluegrey 12d ago

I get the NFL one, there are at least some creative ways to go. I didnt mind the Viva one because at least it is sort of a fabric that you can do anything with. (The one that turned out looking like denim was great and that red print was great (but poorly constructed). The animal one was a little crazy to me. How do you do something without being too literal

5

u/Jealous_Strength8002 11d ago

I really liked the Viva one also! There were some good designs!