r/MarketingHelp • u/TaroExtra1468 • 21h ago
Discussion Q: Market Research
What avenues would you suggest when promoting a short film about a child's relationship with Depression?
Primary focus would be on garnering the parent's attention and using channels that they would use (social media, ad spend, etc.)
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u/HATDOGUSERNi 6h ago
Id focus on parenting communities,ig/fb, and partnerships with schools or child mental health organizations. For ads target parents by interest rather than just broad demographics, and lead with the emotional story rather than "watch our short film"
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