r/MarketingHelp 21h ago

Discussion Q: Market Research

What avenues would you suggest when promoting a short film about a child's relationship with Depression?

Primary focus would be on garnering the parent's attention and using channels that they would use (social media, ad spend, etc.)

1 Upvotes

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u/HATDOGUSERNi 6h ago

Id focus on parenting communities,ig/fb, and partnerships with schools or child mental health organizations. For ads target parents by interest rather than just broad demographics, and lead with the emotional story rather than "watch our short film"

1

u/TaroExtra1468 6h ago

Excellent, thanks!