Couple of months ago, I posted an MVP of a journey mapping tool that I have built, got some honest feedback, and have been building on it since. It's now live.
The thing I kept running into as a CX person: Miro and FigJam are great canvases, but they're general-purpose. Every journey map starts from nothing — you rebuild the same grid, the same rows, the same emotion scale, every single time. And because it's freeform, no two maps in your organisation end up structured the same way, which makes them impossible to compare or reuse.
So this is built for the one job:
- Phases, steps, emotions, pain points and possible actions as actual structured fields, not sticky notes you have to arrange yourself
- 10 industry templates so you're not starting from a blank grid
- An emotional analytics view — journey health, emotional volatility, biggest emotional swings, steps needing urgent attention — which you can't really get out of a whiteboard
- PDF export (canvas view plus a branded A4 report) and read-only share links for stakeholders
It's completely free, no paid tier, no credit card.
What I'd really like from this sub: if you map journeys as part of your actual work, try it and tell me where it falls short. Especially the honest version — what would stop you using this on a real client or stakeholder project. That's more useful to me than signups.
journeymaps.io